CRM Coordinator

Summary

Join Thrive Market's CRM team as a CRM Coordinator and play an essential role in the operational success of the team, supporting email, push, and SMS channels. Coordinate and execute CRM campaigns, code emails in HTML templates, execute push and SMS campaigns, and facilitate the campaign production pipeline. You will assist in creating and maintaining lifecycle/automation workflows, create and maintain audience lists, and perform quality assurance on campaigns. Responsibilities also include tracking and analyzing campaign performance, supporting A/B testing, and supporting cross-functional departments with CRM needs. Maintain knowledge of best practices and industry trends. Thrive Market offers a comprehensive benefits package.

Requirements

• Bachelor’s degree
• 1-3 year(s) experience with email marketing and email production
• 1-3 year(s) experience with HTML in an ESP platform (Sailthru experience is required)
• Ability to maintain a constant flow of requests in a somewhat repetitive manner
• Sharp attention to detail
• Strong analytical skills with the ability to interpret data and translate insights into actionable recommendations
• Strong organizational skills and the ability to effectively execute multiple projects at once
• Excellent communication skills and ability to interface effectively with other departments
• Ability to work in a fast-paced environment

Responsibilities

• Coordinate and execute on campaigns in CRM channels (email, mobile push, SMS)
• Code emails within HTML templates (Sailthru)
• Execute push (Sailthru) and SMS (Attentive) campaigns
• Facilitate the campaign production pipeline: HTML coding, campaign setup, and deployment of marketing emails on an ESP platform for all audience segments
• Assist in creating and maintaining lifecycle/automation workflows
• Create and maintain audience lists
• Proofing and QA of campaigns to ensure flawless execution
• Track and analyze campaign performance
• Support A/B testing initiatives to optimize messaging and engagement
• Support the team with ad-hoc requests as needed
• Support cross functional departments with various CRM related needs
• Maintain knowledge of best practices, tools, and industry trends

Benefits

• Comprehensive health benefits (medical, dental, vision, life and disability)
• Competitive salary (DOE) + equity
• 401k Employer Match
• 9 Observed Holidays
• Flexible Paid Time Off
• Subsidized ClassPass Membership with access to fitness classes and wellness and beauty experiences
• Ability to work in our beautiful co-working space at WeWork in Playa Vista and other locations
• Free Thrive Market membership with exclusive employee discount
• Coverage for Life Coaching & Therapy Sessions on our holistic mental health and well-being platform