Remote Crypto Growth Strategist

Summary

Join Hype, a leading onchain marketing agency, as a Growth Strategist specializing in blockchain and crypto. You will be a core member of the strategy team, developing and overseeing comprehensive growth strategies for clients. Ideal candidates are crypto-native with a proven track record of success in growth roles. The position offers a fully remote, flexible work environment, 20 days of paid vacation, a competitive salary, and future bonus opportunities. You will work with leading projects in the space and be part of a team of 80+ people. This role requires deep experience in the blockchain and crypto space and a strong understanding of growth strategies and KPIs.

Requirements

• Proven experience in growth marketing or a similar role within the blockchain, crypto, and web3 space
• Exceptional understanding of growth strategies and KPIs relevant to these industries
• Strong analytical abilities with a knack for identifying trends and insights in the crypto market
• Excellent communication and presentation skills
• Collaborative, works well with others
• Deep immersion and understanding in a few of these pillars (e.g., DeFi, Trading/Alpha, L1s/L2s+, Infra, Yield strategies)
• Strong understanding of crypto culture and growth tactics used such as reward mechanisms and community campaigns
• Experience in data analytic tools such as Google Analytics, Product analytics, CRO tools, crypto-native growth tools

Responsibilities

• Conduct comprehensive audits of client's current strategies, tools, KPI's, team structures, analytics, personas, communities, and past efforts in the blockchain and crypto spaces
• Work closely with the Account Director and agency team to ensure client's strategic goals are met
• Define and clarify the "why," "how," and "what" of our strategies within the context of blockchain, crypto, and onchain culture
• Develop funnel designs and workflows based on the established KPIs
• Conduct competitor analysis to gather insights and refine strategies
• Develop and execute channel tactics
• Oversee reporting and ensure all data is accurately represented and communicated
• Contribute to the development of a strategy framework and process within the crypto space

Preferred Qualifications

• Agency/consulting background
• Connected to other crypto networks, KOLs and communities
• Experience being in DAOs and with governance proposals
• Written proficiency in other languages
• Experience with business intelligence tooling, python, and other data-rooted growth marketing

Benefits

• Fully-remote, flexible hours
• 20 days paid vacation
• Competitive salary and future bonus opportunities