Customer and Partner Marketing Manager

Summary

Join a growing Marketing team as Customer and Partner Marketing Manager and take ownership of three core responsibilities: developing customer lifecycle programs, managing key partnerships, and planning company conference participation. You will report directly to the Sr. Director of Marketing and work closely with the team. This is a great opportunity to join a well-capitalized startup. The ideal candidate will have at least 3 years of experience in SaaS technology, increasing user engagement and adoption. Demonstrated competency in software user engagement programs, marketing campaign planning, Hubspot, email marketing, account/partner management, conference exhibition participation, copywriting, project management, and web content management is required. Some travel (less than 10%) will be expected.

Requirements

• Have at least 3 years working for SaaS technology companies to increase user engagement and adoption
• Demonstrated competency in Software user engagement programs
• Marketing campaign planning and execution
• Hubspot Marketing and CRM
• Email marketing
• Account management or partner management
• Conference exhibition participation
• Copywriting and editing
• Project Management
• Web content management (Webflow) and basic CSS & HTML
• Be authorized to work in the United States or Canada

Responsibilities

• Develop and execute customer marketing programs to increase product adoption, growth, and retention
• Create and manage customer advocacy programs, including referrals, testimonials, and case studies
• Partner with content marketing to develop customer-focused content, such as blog posts, whitepapers, and social media campaigns
• Provide customer feedback to product management to inform product enhancements and development
• Engage community members in our Facebook group and other channels
• Manage key partner relationships and their deliverables
• Coordinate emails, webinars, events, and other commitments with partners
• Update website landing pages
• Write and edit copy and content for partners
• Manage all aspects of company conference/trade show participation, including logistics, materials, and booth setup
• Determine appropriate quantities of marketing materials and promotional items for each event
• Develop booth activations to drive attendee engagement
• Coordinate the shipment and timely delivery of booth materials
• Liaise with event organizers and vendors to confirm logistics, deadlines, and requirements
• Work with assigned staff to ensure a professional and engaging presence
• Collaborate with sales, customer success, and product teams to align ‌priorities and processes
• Contribute across the company as needed, sharing knowledge and skills

Benefits

• We offer company-sponsored health, dental and vision insurance for employees and dependents
• We are a team of owners and we provide our team with generous equity grants
• We offer unlimited paid time off
• We are a fully distributed team. We all work remotely. We offer a $1,000 stipend to equip you with a home office that is comfortable and personalized to your needs
• Order lunch on Fridays, and we'll cover it!
• We offer a 3.5% match