📍South Africa
Data Analyst

Superside
📍Remote
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Summary
Join Superside's Data & Analytics team as a Data Analyst, leveraging your marketing expertise and analytical skills to transform raw data into actionable insights. You will build and maintain marketing data models, design and analyze experiments, and partner with stakeholders to define KPIs and reporting frameworks. Responsibilities include creating dashboards using BI tools, conducting EDA to identify growth levers, and automating reporting workflows. Success requires strong SQL skills, dbt experience, familiarity with CRM tools, and a background in marketing analytics. Superside offers a fully remote work environment, a global team, and opportunities for growth and mentorship.
Requirements
- Strong SQL skills and experience working with large, complex datasets
- Proven hands-on experience with dbt and a strong understanding of data modelling best practices
- Familiarity with CRM tools (HubSpot, Salesforce), marketing automation platforms, and data tracking setups
- Comfortable designing experiments, interpreting test results (especially A/B tests), and making data-informed decisions
- Experience with BI platforms like Looker, Omni, Hex, or Tableau, with a user-focused approach to dashboard design
- A background in Marketing Analytics (preferably B2B), with knowledge of funnel metrics, CAC, attribution models, and campaign tracking
- A proactive and collaborative mindset — you ask “why?”, challenge assumptions, and aim to make lasting improvements
Responsibilities
- Build and maintain marketing-centric data models using dbt, ensuring they’re reusable, scalable, and aligned with business goals
- Translate ambiguous questions into structured analysis that drives action, always with curiosity, precision, and rigour
- Design and analyse experiments and attribution models to evaluate performance, ROI, and growth impact
- Partner with marketing leadership to define KPIs and reporting frameworks that support strategic decision-making
- Create and maintain dashboards using BI tools like Looker, Omni, or Hex, focusing on usability, clarity, and long-term impact
- Use Exploratory Data Analysis (EDA) and marketing data expertise to identify levers for cost efficiency, conversion optimisation, and growth expansion
- Automate reporting workflows and build scalable metrics that can be reused across teams, rather than creating single-use analyses
- Work cross-functionally to embed analytics into operational workflows and improve internal systems that rely on data
- Translate ambiguous questions into structured analysis that drives action, always with curiosity, precision, and rigour
Benefits
- Remote-first
- Remote isn’t just a perk; it’s how we deliver better for customers
- Global team, local impact
- High performance, low ego
- Impact meets opportunity
- Grow fast. Lead well
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