Collectively is hiring a
Digital Marketing Analyst in United States

Summary

The job is for a Digital Marketing Analyst at Collectively, a leading influencer marketing agency. The role involves managing scaled distribution of influencer marketing programs through paid social campaigns, data analysis, and developing new methodologies and processes. The candidate should have 3 to 5 years of relevant work experience, strong strategic and analytical background, and proficiency in Google Sheets/Excel.

Requirements

• 3 to 5 years of relevant work experience in agencies or in-house marketing roles
• Strong strategic and analytical background
• Strong written communication skills
• Strong understanding of social media space and the latest organic and paid social marketing KPIs and processes
• Media buying or performance marketing experience is a plus
• Proven effective communication skills, especially among cross-functional teams
• Expert in quickly learning and utilizing new software
• Ability to take complex information and create a compelling story, including visualizations
• Experience working with data analysis, with a strong ability to derive insights from multiple complex data sets
• Strong skills in Google Sheets/Excel

Responsibilities

• Client Research, Reporting, and Analysis: Support campaign set-up and maintenance using data collection tools, customize and maintain dashboards and reporting tools, analyze data to support client deliverables, conduct research to explore client questions, prepare slides, reports, and visualizations, participate in client-facing conversations, maintain aggregate reporting database, and deliver benchmarks, trends, and insights
• Paid Social Planning and Buying: Work closely with account management colleagues to develop paid social strategies and targets, maintain up-to-date knowledge of social platforms’ paid media products and services, set-up and execute paid social campaigns, manage optimization of campaigns, and coordinate influencer participation
• Thought Leadership and Vendor Innovation Support: Assist in the development of new methodologies and processes, introduce new practices and cross-functional processes, develop new metrics to better illustrate program efficacy, manage vendors, QA and new feature development and implementation, and publish data trends, industry insights, and other thought leadership pieces

Benefits

• Medical, Dental & Vision
• Supplemental Insurances (Life Insurance, Commuter Benefits & Pet Insurance)
• 401k Matching
• Monthly Wellness Stipend
• Remote-First
• WeWork All Access Membership
• Flex Fridays
• Step Up Recognition Program
• Collectively Employee Resource Groups (ERGs)
• Virtual & In-Person Events
• Generous Allotment of Sick Days
• Birthday Floating Holiday
• The pay range for this position is $75,000 to $90,000