Digital Media Associate

Summary

Join Applecart's talented team as a Digital Media Associate in our New York City office. You will assist with media planning and ad trafficking, collaborate with external media partners, and support internal processes to maximize efficiency.

Requirements

• 1-2 years of experience drafting media plans for digital advertising campaigns
• Trafficking experience with programmatic and social platforms, including Facebook Ads Manager, LinkedIn Ads Manager, Twitter Ads
• Experience with client account management or working with campaign stakeholders
• Track record of success in past project management roles
• Passion for process improvement and experience and familiarity with client-facing presentations and reports
• Vendor management experience
• Exposure to custom-list targeting and an understanding of the nuances of reaching individuals 1 to 1 through digital advertising

Responsibilities

• Assist with media planning and ad trafficking, collaborating with external media partners and internal teams
• Act as a resource and support the Client Services team in sharing and codifying digital media best practices
• Consult with Client Services managers and strategists to build media plans and manage digital advertising campaigns
• Oversee trafficking requests, monitor pacing for live campaigns, and QA digital advertising campaigns
• Traffic ad campaigns including building campaigns on Facebook Ads Manager and LinkedIn Ads Manager

Benefits

• Base salary range: $75,000.00-$95,000.00
• Annual cash bonus
• Generous equity compensation