Summary

Insuranceopedia, an online insurance marketplace, is seeking a Digital PR Specialist to join their team. The specialist will be responsible for creating and executing digital PR campaigns that generate media coverage and high-quality backlinks, focusing on the insurance niche.

Requirements

Minimum of 3 years of experience in digital PR, content marketing, or a related field, with a proven track record of securing media placements and building successful campaigns

Responsibilities

Develop and execute creative Digital PR campaigns that present Insuranceopedia as authorities in the insurance industry
Build and maintain relationships with journalists, editors, and influencers in the insurance and finance sectors
Collaborate with internal freelancers to produce high-quality, data-driven content that supports our Digital PR campaigns
Stay informed about trending topics and breaking news in the insurance industry
Work closely with the SEO Specialist to ensure that Digital PR efforts support link-building strategies and overall SEO goals
Analyse the success of campaigns using relevant metrics, such as media mentions, backlinks, and referral traffic. Provide regular reports and insights to the CEO, highlighting successes and areas for improvement
Continuously seek out new opportunities and strategies to enhance our Digital PR efforts. Stay updated on industry trends, media landscapes, and best practices in digital PR and content marketing

Preferred Qualifications

Experience in the insurance or financial services industry is preferred

Benefits

Remote working policy - Work from the office, at home, or a combination of both
Access to Uncommon - Our vibrant coworking space in central London, offering regular members events like weekly tea times, monthly drinks, and lunchtime yoga classes!
25 days holiday (plus bank & public holidays) plus an additional day for every year worked
Company pension scheme
Working from home budgets

Kinetic Investments is hiring a Digital PR Specialist