Trunk Tools, Inc. is hiring a
Director of Marketing

Summary

The job is for a first marketing hire at Trunk Tools, a construction AI startup. The role involves setting marketing goals, executing plans, building out the marketing function, product marketing, growth marketing, content marketing, event marketing, communications, brand management, partnerships & customer marketing, and meeting KPIs. The candidate should have 5+ years of experience in marketing, including at SaaS companies with an enterprise sales model, and experience at a high-growth early stage start-up or scale-up.

Requirements

• 5+ years of experience in marketing, including at SaaS companies with an enterprise sales model
• Experience at a high growth early stage start-up or scale-up

Responsibilities

• Marketing strategy: Set goals, plan, and prioritize across all areas of marketing
• Execute on marketing plans: Do the work to support the team and our goals
• Build out the marketing function: Help build out tools, processes, and workflows
• Product Marketing: Gain a deep understanding of our audience, develop positioning and messaging, and communicate about the product and its benefits to our audience
• Growth Marketing: Launch, track, and optimize programs/campaigns across multiple channels to move prospects and customers down the funnel
• Content Marketing: Own the content calendar and tell the Trunk Tools story to engage prospects, customers, candidates, and partners
• Event Marketing: Own the Trunk Tools in-person event strategy, including determining which conferences and tradeshows to attend and ensuring the team gets appropriate visibility
• Comms: Maintain relationships and communicate with press/media about the company, product, team, and brand
• Brand: Ensure our communications add value to our audience and maintain a high quality bar
• Partnerships & Customer Marketing: Develop relationships with partners and customers that help us achieve goals
• KPIs: Manage the marketing budget, ensure we are operating efficiently, and meet metrics goals

Preferred Qualifications

Experience in construction tech and a strong understanding of the different personas within general contractors, subcontractors, and real estate owners

Benefits

• Competitive salary and stock option equity packages
• 3 Medical Plans to choose from including 100% covered option. Plus Dental and Vision Insurance!
• 401K
• Learning & Growth stipend
• Free lunch provided in NYC and Austin office - you’ll never go hungry with us!
• Unlimited PTO; We truly believe in work-life balance and that hard work should be balanced with time for rest and rejuvenation
• IRL / In-Person retreats throughout the year