Ecommerce Website Producer

Summary

Join Bobbie, a company creating a confident parenting culture, as a Website Producer. You will design and implement website pages, collaborating with various teams to optimize the site for customer experience and business performance. This role requires a strong understanding of UX best practices and design templates, along with technical knowledge to communicate effectively with developers and QA. You will manage the entire process of designing and implementing mobile-optimized website pages, translate creative briefs into implementation plans, and serve as a liaison between cross-functional teams. The position also involves QA testing, implementing personalization and A/B testing, conducting competitor analysis, and improving site design and usability. Bobbie offers a competitive benefits package including health insurance, paid time off, parental leave, and remote work options.

Requirements

• 3+ years experience in a website production, site management, or digital project management role
• An eye for design and a strong understanding of UX best practices and customer-centric design principles in ecommerce
• Comfortable working with CMS platforms (e.g., Shopify, Contentful, WordPress, or similar)
• Basic knowledge of HTML/CSS/JavaScript (you don’t need to code, but should understand how things work)
• Experience working with developers and QA teams in Agile or sprint-based environments
• Familiarity with tools like Jira, Asana, Figma, Google Analytics, and browser testing platforms (e.g., BrowserStack)
• Experience in DTC, e-commerce, or consumer brand environments
• Understanding of SEO, accessibility, and performance optimization best practices

Responsibilities

• Own and manage the end-to-end process of designing and implementing mobile-optimized website pages (content, brand activations, campaigns, ad landing pages) across our e-commerce site. These pages should be visually appealing and align with the brand identity and aesthetic
• Translate creative briefs into wireframes and clear implementation plans, working closely with design, dev, and content teams
• Serve as the day-to-day liaison between cross-functional Brand, Marketing, and Commercial teams to coordinate timelines, prioritize updates, and ensure smooth deployments
• QA and test new pages and site updates within the Shopify Platform across devices and browsers, identifying and documenting bugs and performance issues
• Help implement personalization, A/B testing, and analytics tracking to support data-driven decision-making
• Conduct competitor analysis and stay abreast of industry trends, generating ideas to continuously improve the design and usability of the site

Preferred Qualifications

• Familiarity with experimentation tools (e.g., Optimizely, VWO)
• Previous experience with product information management (PIM) or digital asset management (DAM) systems

Benefits

• Competitive stock options
• 401k with employer match
• Employee medical, dental, and vision insurance 100% covered by Bobbie, with options to add dependents through a subsidized pre-tax deduction
• US-based remote work model
• Flexible Time Off Policy (including Summer Fridays; half days on Fridays Memorial Day through Labor Day)
• 16 paid company holidays, plus an end of year holiday shut down
• 16 weeks of paid parental leave with the option to take an additional 8 months unpaid
• One year subscription to Bobbie or Baby's Only
• $75 monthly internet stipend
• Co-working space reimbursement