Remote Field Marketing Manager

Summary

Join Hightouch as a Field Marketing Manager and take ownership of key tradeshows, sales-led events, partner-led events, and Hightouch community events. You will work closely with marketing leadership to develop a field marketing roadmap and budget tied to key business outcomes.

Requirements

• 4+ years of experience in B2B SaaS field marketing
• Experience working in events focused on the data, marketing, and/or advertising personas
• Ability to develop strong working relationships with our sales organization to collaborate
• Ability to develop strong relationships with partners and customers to source and execute on field marketing opportunities
• Proven track record of being able to autonomously manage tradeshows and field events to drive successful business outcomes
• Process-oriented and data-driven approach to prioritizing, measuring, and improving their programs
• Demonstratable ability to create programming and themes for events that help stand out from a competitive crowd
• Demonstrated skill as an opinionated contributor to copywriting and design for marketing materials, themes, and programming
• Excitement around taking full ownership and accountability for their work and results
• Excellent communicator at both the tactical and executive level
• High sense of urgency for company-level outcomes

Responsibilities

• Own end-to-end planning and execution of key tradeshows
• Own the development of scalable sales-led and partner-led event programs focusing on key accounts, industries, and personas
• Develop customer relationship programs with key champions and customers to develop brand loyalty and content
• Work closely with the sales leadership and sales team members to ensure engagement and successful business outcomes for each event
• Work closely with product and growth marketing teams to effectively promote field marketing activities