Zimperium is hiring a
Field Marketing Manager, Remote - United Kingdom, Germany

Summary

The Field Marketing Manager will be responsible for creating a regional marketing strategy, collaborating with various teams, managing events, growing the database of targetable contacts, and ensuring alignment between field and corporate marketing. The role requires a minimum of 5 years of technology marketing experience, ideally in enterprise security, and 5 years of marketing experience within Europe.

Requirements

• Bachelor's degree in marketing, business, or related field, or equivalent work experience
• 5+ years of technology marketing experience, ideally in enterprise security
• 5+ years of marketing experience within the European continent
• 2+ years in event management

Responsibilities

• Develop and execute a regional marketing plan to generate demand and pipeline
• Collaborate with regional sales leaders to establish priorities aligned to both corporate objectives and local needs
• Coordinate and manage all aspects of regional field marketing activities
• Work closely with corporate marketing, digital marketing, product marketing, and other functional leaders to develop and execute regional activities
• Collaborate with channel partners and the CAMs to build channel marketing programs
• Grow the database of targetable contacts in alignment with GDPR guidelines
• Ensure the regional sales team is aware of marketing activities, tools, and materials available to enable sales
• Work with Marketing Operations to ensure campaigns, events, etc. can be effectively measured and report the success of initiatives to marketing and sales leadership
• Collaborate with PR agencies to support regional activities to drive visibility and brand awareness
• Identify and engage potential marketing partners including associations and other member-based organizations to develop and implement joint marketing programs
• Prepare and manage budgets, ensuring spending stays within the approved budget
• Actively seek out new and different tactics to reach the target buyers

Preferred Qualifications

• Multilingual strongly preferred (English, French, Spanish, etc)
• 2+ years security industry experience preferred
• Experience working with PR agencies a plus
• Experience working collaboratively with global, cross functional teams
• Proven success designing marketing programs to generate qualified leads across a broad range of tactics including events, webinars, digital, and social media
• Data-driven, budget-conscious, creative problem solver
• Experience using Salesforce, HubSpot or similar tools for tracking opportunities and reporting ROI
• Strong written and verbal communications skills
• Must have excellent judgment and be able to work in a changing, fast-paced environment