Multiplica Talent is hiring a
Freelance Marketing Specialist

Summary

The job is for a Freelance Marketing Specialist to collaborate with the Head of Marketing, working remotely on a part-time/project basis. The role includes assisting in event management, campaign execution, social media management, content creation, market research, email marketing, data analysis, SEO, and demonstrating expertise in marketing principles.

Requirements

• Demonstrate proven expertise in marketing, acquired through relevant coursework, impactful internships, or successful freelance projects
• Showcase a profound understanding of marketing principles, content creation, and a captivating presence across social media platforms
• Possess exceptional written communication skills, with a knack for creating captivating content that resonates with the audience
• Display familiarity with various digital marketing tools and platforms, including social media management tools, email marketing software, and Google Analytics
• Exhibit meticulous organizational skills, a keen eye for detail, and a relentless commitment to meeting deadlines
• Embrace a creative mindset, consistently keeping abreast of marketing trends and best practices to infuse fresh ideas into campaigns

Responsibilities

• Assist in orchestrating compelling virtual events, captivating webinars, and memorable promotional activities to elevate brand awareness and engagement
• Partner with the marketing team to craft and execute result-oriented marketing campaigns across diverse channels, ensuring seamless implementation and effective tracking
• Take the lead in managing and expanding our social media presence, expertly scheduling posts, nurturing audience engagement, moderating comments, and delivering comprehensive performance reports
• Collaborate on the creation and refinement of compelling marketing content, including captivating blog posts, engaging social media updates, captivating email newsletters, and captivating marketing collateral
• Conduct extensive market research to identify emerging trends, conduct competitive analyses, and gather customer insights that fuel data-driven marketing strategies and campaigns
• Skillfully create and deploy impactful email campaigns, optimizing for maximum engagement and conversion rates
• Harness data from various marketing platforms to measure campaign performance, derive valuable insights, and propose actionable recommendations
• Contribute to enhancing website content and assist in keyword research to strengthen search engine visibility and organic growth

Preferred Qualifications

Prior knowledge of SEO principles and practices is a definite advantage

Benefits

This is a project-based, part-time freelance position offering remote work opportunities