Global Consumer Communications Manager
Job highlights
Summary
Join Reddit's Global Consumer Communications team as the Global Consumer Communications Manager! Based in London or remotely in the UK, you'll develop and execute communication strategies for international markets, focusing on increasing Reddit's awareness and user adoption. You will collaborate with internal and external stakeholders, manage agencies, and build media relationships. The role involves creating compelling narratives, managing press inquiries, and supporting new market entries. A significant portion of the role focuses on consumer storytelling and media relations. This position requires extensive experience in consumer communications and a passion for storytelling.
Requirements
- Bachelor's degree or equivalent practical experience
- Fluent in English and at least one other language; preference for French, German, Spanish or Portuguese
- 6-8+ years of experience working in consumer communications outside of the U.S. with demonstrated experience in executing brand and consumer/lifestyle communications strategies as well as experience working across different cultures, languages, traditions, current events and more
- Passion for storytelling, pitching, and building media relationships across a variety of beats, including pop culture, style, sports, entertainment, tech, corporate and more
- Entrepreneurial spirit, strong execution skills and an ability to take initiative and drive projects independently
- A mix of analytical and creative - someone who is adept at spotting inefficiencies and scaling efforts, but is also excited to turn data points into fun narratives
- Exceptional communication skills to collaborate effectively with internal teams, Reddit moderators, Reddit users and journalists
- Knowledgeable about Redditโs communities and user behaviors
Responsibilities
- Partner with the Global Lead, Consumer Communications and key stakeholders to develop comms strategies with a strong consumer focus
- Act as day-to-day operational agency lead as it relates to overall management and support of portfolio work, contract renewals, and RFP processes
- Identify consumer storytelling opportunities that will drive new users to the platform
- Build and foster local media relationships
- Manage newsjacking/trendspotting pitching efforts
- Develop press materials as needed i.e. reporter education decks, etc. and assist with the collection of platform data for storytelling opportunities
- Help manage press inquiries for Reddit users and communities and conduct outreach to interview subjects
- Conduct media relations activities when necessary, i.e. reporter meetings, pitching, etc
- Manage and distribute press newsletters in key markets, seeking out areas for improvement to increase impact
- Build quarterly reports with Consumer and Product Comms Leads
- Partner with Global Lead, Product Communications on product launches that require global support and help drive press strategies with agencies. Conduct media outreach for launches when necessary
- Manage inbound press inquiries, lead local press announcements, and support other communications teamsโ (e.g., corporate, policy, advertising) media outreach for stories related to Redditโs business outside the U.S
- Where and when appropriate, help manage select/targeted thought leadership opportunities that offer press coverage aligning to business objectives
- Serve as comms sherpa for new market entries, helping develop plans with key members of the communications team and managing the hiring of new agencies
- Stay abreast of growth team activities and monitor press coverage to help with planning and evaluation of future comms support in new markets
Preferred Qualifications
A sense of humor and a love of internet culture would be ideal
Benefits
- Pension Scheme
- Private Medical and Dental Scheme
- Life Assurance, Income Protection
- Workspace benefit for your home office
- Personal & Professional development funds
- Family Planning Support
- Commuter Benefits
- Flexible Vacation & Reddit Global Days Off
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