Global Director, Creative & Community

Summary

Join Booksy as the Global Director, Creative & Community and shape our global brand strategy, grow our community, and drive brand KPIs. You will lead three key functions: Global Brand & Campaigns, Global Social Media, and Global Creative Studio, ensuring alignment between creative initiatives and business outcomes. Success requires proven senior experience in creative leadership and community growth, a strong background in brand strategy, and in-depth social media marketing expertise. The role demands leading teams, working cross-functionally, and possessing a creative, data-driven mindset. This is a fully remote US-based position.

Requirements

• Proven senior experience in creative leadership and community growth, ideally within a global organization or fast-growing brand
• Strong background in brand strategy, creative direction, and campaign management across multiple channels
• In-depth experience with social media marketing and community engagement, including the ability to set, track, and optimize key performance metrics
• Demonstrated success in leading teams and working cross-functionally with global and local marketing, product, and growth teams
• A creative, data-driven mindset with a keen understanding of how to drive brand affinity and customer loyalty through innovative marketing and creative content

Responsibilities

• Shape the global brand strategy
• Grow the community
• Drive brand KPIs with a strong focus on social media and community engagement metrics
• Lead three key functions within the global marketing team: Global Brand & Campaigns, Global Social Media, and Global Creative Studio
• Ensure that all creative initiatives, campaigns, and community-building activities align with both brand and business outcomes
• Lead the development of our brand strategy
• Drive brand KPIs with a strong focus on social media and community engagement metrics
• Balance big-picture brand vision with executional excellence
• Leverage the power of creativity to engage and grow our community
• Drive measurable results for the business

Benefits

• This is a US- based, fully remote position (EST Timezone)
• Unlimited paid time off (PTO) for our employees based in the US
• Private healthcare and dental insurance provided through United Healthcare
• A robust 401(k) plan with matched contributions
• Twelve weeks of paid parental leave after one year of employment with Booksy