
Go-to-Market (GTM) Operations

Prolific
Summary
Join Prolific as a Go-to-Market (GTM) Engineer and build the infrastructure that scales GTM teams, delivers customer value, and accelerates global revenue growth. You will architect the revenue engine and drive operational excellence across Sales, Marketing, Customer Success, and Partnerships. This critical role involves optimizing the GTM technology stack using automation, AI, and data pipelines. You will integrate data across the customer lifecycle to enhance customer experience and GTM effectiveness. As a trusted partner to GTM leadership, you'll provide data-driven insights and recommendations to improve performance and drive revenue growth. This position offers the opportunity to work at the forefront of AI innovation within a mission-driven culture.
Requirements
- A passion for building technical systems that empower GTM teams to move faster and scale effectively
- 5+ years of experience in GTM Operations, RevOps or Sales Operations in a SaaS company
- Deep experience with GTM processes and technology stacks
- Strong understanding of sales, marketing, and customer success metrics and experience in designing tooling that enables their workflows
- Systems thinker, with strong analytical skills and the ability to identify opportunities to automate or standardize
- An ownership mindset and a drive to address complexity with a problem-solving orientation
- Ability to work in a high-velocity, impact-oriented environment
- A desire to get hands-on and into the details while also zooming out to the 10,000-foot system view
- An ability to communicate effectively with technical and non-technical audiences
Responsibilities
- Own and optimize the GTM technology stack (including CRM, sales automation, marketing automation, enrichment, and sales enablement tools)
- Evaluate and implement new technologies to improve GTM efficiency and effectiveness
- Leverage automation, data pipelines, and AI tools to streamline processes and optimize GTM systems
- Implement workflows to reduce customer friction, increase conversion rates and accelerate time-to-value for customers across the lifecycle
- Manage existing vendor contracts and renewals and own the GTM tooling budget
- Analyze data, identify inefficiencies, and translate insights into actionable strategies to enhance sales outcomes
- Lead and manage GTM projects, ensuring timely and successful completion
- Design and deliver effective GTM enablement programs, including training and resources. Ensure GTM teams are proficient in using GTM systems and processes
- Cross-functional coordination and stakeholder management, partnering closely with Finance, Data and Supply teams
Benefits
- Competitive salary
- Benefits
- Remote working
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