Head of Marketplace

Summary

Join Forma as the Head of Marketplace to drive strategy and execution of the Forma Store business, partnering with cross-functional teams to deliver a next-generation benefits experience to employers worldwide.

Requirements

• 5+ years of product development experience, specifically in marketplace management
• Proven track record in building and optimizing online marketplaces, preferably within a startup or high-growth environment
• Previous experience in launching a marketplace from scratch or leading a 0-1 product initiative
• Familiarity with marketplace technologies and platforms
• Strong analytical skills with a focus on data-driven decision making
• Deep understanding of e-commerce, digital marketplaces, and customer experience
• Entrepreneurial mindset with the ability to navigate ambiguity and drive results
• Excellent leadership, communication, and interpersonal skills
• Experience in building and scaling teams effectively

Responsibilities

• Define and Align Marketplace Vision: Collaborate with cross-functional teams and senior leadership to establish the vision and strategy for the Forma Store
• Develop Strategy and Metrics: Create a 12-month roadmap focused on key metrics that guide investment decisions, and set ambitious goals to drive significant improvements in business outcomes
• Build and Scale Operations: Design and deliver vendor-facing solutions for onboarding, catalog accuracy, and order fulfillment while overseeing daily marketplace operations to enhance performance and processes
• Drive Customer Experience: Prioritize a seamless and engaging user experience, leveraging customer feedback and data-driven insights to optimize marketplace performance, and implement effective support mechanisms
• Establish and Lead the Marketplace Team: Cultivate relationships with suppliers, partners, and industry leaders, and recruit and develop a high-performing team to scale the marketplace function

Benefits

• Remote-first working environment
• Medical, dental and vision insurance plans
• Employee wellness program
• One-time home office stipend
• 401(k) savings plan
• Flexible PTO policy
• 12 weeks Parental Leave + 4 additional weeks for the Birthing Parent