Bizee powered by Incfile is hiring a
Head of Paid Search, Remote - United States

Summary

Bizee is seeking a skilled and experienced Head of Paid Search to join their team. This remote position requires hands-on experience in developing and executing comprehensive paid search strategies across various platforms, with a focus on Google & Microsoft Ads. The ideal candidate should have a data-driven mindset, strong analytical skills, and excellent communication skills.

Requirements

• A minimum of 10 years of experience in managing Google Ads
• Proven track record of success in personally managing PPC accounts with 8-figure budgets
• Demonstrated ability in conversion rate optimization and implementing media campaigns
• Strong analytical skills, with experience in leveraging data to inform strategies, including a deep understanding of lifetime value modeling
• Excellent communication and collaboration skills

Responsibilities

• Develop and execute comprehensive paid search strategies across various platforms, including Google & Microsoft Ads
• Directly handle campaign setup, optimization, and management across all paid search platforms
• Manage multiple 8-figure budgets, ensuring efficient allocation and maximization of ROI
• Apply strong business acumen and a thorough understanding of lifetime value modeling to inform strategic decisions
• Utilize expertise in conversion rate optimization (CRO) to enhance campaign performance and achieve business objectives
• Collaborate with copywriters to create compelling and conversion-focused media copy
• Work closely with the Head of Revenue Operations on analytics and measurement of paid search campaign performance
• Partner closely with the Head of Brand and Head of Content to develop and implement creative campaigns that drive results
• Stay updated with the latest trends and changes in the digital advertising landscape
• Utilize advanced audience data analytics to develop targeted advertising strategies, ensuring that each campaign reaches the most relevant and engaged segments

Preferred Qualifications

• MBA or equivalent advanced degree
• Experience working with Demand-Side Platforms (DSPs)
• Background in working at or with advertising agencies, and directly with ad companies like Google, Facebook, etc
• Comfortable and experienced in a fast-paced and dynamic environment
• Former entrepreneur or founder

Benefits

• Competitive salaries
• Comprehensive health insurance
• Generous paid time off (3 weeks of vacation plus 6 holidays)
• 100% Remote (we work CST hours)
• Annual Team Off-sites
• Home Office Setup Allowance