Cabo Norte Professionals is hiring a
Inbound Marketing Specialist

Summary

Join Kwalified as an Inbound Marketing Specialist to optimize resources, foster brand loyalty, and reshape the future of remote work. The role involves creating and overseeing content across various channels, planning and executing inbound marketing strategies, analyzing and optimizing marketing performance, fostering cross-departmental collaboration, staying current with industry trends and tech, and overseeing budgets and team training.

Requirements

• Bachelor’s degree in Business Marketing or other related field
• Minimum of 2 years related experience
• Proven experience in Marketing Automation and CRM software
• Knowledge of SEO principles and experience with keyword research
• Strong understanding of inbound methodologies, lead generation, and customer journey mapping
• Data-driven mindset with the ability to analyze and interpret marketing data

Responsibilities

• Create and oversee content across various channels for customer engagement
• Plan and execute inbound marketing strategies
• Analyze and optimize marketing performance
• Foster cross-departmental collaboration
• Stay current with industry trends and tech
• Oversee budgets and provide team training on best practices

Preferred Qualifications

English; required

Benefits

• Single Point of Contact (SPOC) for addressing queries or concerns with prospective employers
• Fair, prompt, and industry-standard compensation tailored to reflect expertise and ambitions
• Personalized coaching for enhancing collaborations with international clients
• Guiding clients on how to effectively integrate VAs into their operations
• Safeguarding work-life balance by setting realistic expectations with future employers regarding availability and offline hours