Insights & Analytics Associate

Summary

Join our Insights & Analytics Team as an important enabling capability for the firm, working to design qualitative and quantitative insights that drive client strategies and recommendations.

Requirements

• Degree with strong background in quantitative methods, market research, or behavioral sciences (e.g., Market Research, Statistics, Psychology, Behavioral Economics/Decision Sciences) OR one or more years of experience in a fast-paced quantitative market research arena/role
• Experience applying quantitative, qualitative, and market research techniques to business problems
• Strong conceptual understanding of research and analytic methods such as segmentation (e.g., factor/cluster, latent class modeling), regression & structural equation/pathway modeling, choice modeling (e.g., MaxDiff Scaling, conjoint modeling), experimental design, among others
• Proficient in executing two or more of the above methods using statistical software packages such as SPSS, Latent Gold, Stata, R, Python and/or Sawtooth
• Proficient knowledge of Excel & PowerPoint
• Ability to draw insights from data and compellingly communicate results and illustrate recommendations to a “lay” audience
• Strong written and oral communication skills
• Strong project management and organization skills
• Basic grasp of business & brand strategy a plus

Responsibilities

• Translate key business questions into qualitative and quantitative research plans
• Develop end-to-end custom quantitative research including sampling plans and questionnaires
• Develop and execute analysis plans in service of project objectives, including statistical methodologies such as segmentation, multivariate analysis, regression, structural equation modeling, choice modeling, and experimental design
• Share and interpret outputs, analytic findings and insights with internal project and client teams
• Iterate and finalize findings into client-ready presentations
• Manage external market research vendors on research fieldwork, data collection, and data processing
• Work simultaneously on multiple projects with tight deadlines and navigate ambiguity
• Pursue proactive and effective interaction with other internal teams throughout Prophet and help improve tools, methodologies, and processes