Summary
Join AUTO1 Group's Employer Branding team as a data-driven performance marketer to attract top talent across Europe. You will execute paid advertising campaigns on Meta, Google, and TikTok, targeting specific audiences for various roles. Responsibilities include optimizing campaign performance through A/B testing, managing budgets, and analyzing data to provide strategic recommendations. Collaborate with colleagues on creative strategies and explore new channels to stay ahead in talent acquisition. This role offers a flexible work model with remote options and is a permanent contract based in Spain.
Requirements
- Expertise in platforms such as Meta Ads, Meta Ads, among others, along with basic knowledge of data and performance metrics to effectively extract insights
- At least 1 year of experience in a performance marketing role, ideally within a digital-first or growth-oriented environment
- Strong proficiency in Excel and G Suite (or similar statistical tools) is essential
- High English Level
Responsibilities
- Execute Talent Attraction Campaigns: Plan, launch, and manage paid advertising campaigns on Meta, Google, and TikTok to attract candidates for high-priority roles across Europe
- Define & Target Audiences: Analyze hiring needs to build custom target audiences and funnels for a wide variety of roles β from software engineers to car inspectors
- Optimize Campaign Performance: A/B test ad creatives, copy, and audiences to maximize campaign effectiveness and ensure a strong return on investment
- Manage Budgets & Analyze Data: Oversee campaign budgets and analyze performance data to deliver actionable insights and strategic recommendations to stakeholders
- Drive Innovation: Collaborate with your colleagues in the Employer Branding team on creative strategy and explore new channels to keep our talent attraction efforts ahead of the curve
Benefits
- Flexible Work Model: Enjoy the freedom to work from home as much as you want, with the option to connect with colleagues at our Madrid office
- International Team: Be part of a dynamic, international Employer Branding team with colleagues in both Madrid and Berlin
- Type of Contract: Permanent contract
- Working hours: Monday to Friday, from 9:00 AM to 6:00 PM
- Work location: Remote within Spain, with our Madrid HQ as your reference office
- Salary: β¬26,000 gross per year
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