Lead Growth Product Designer

Summary

Join Passion.io as a Lead Growth Product Designer to architect intuitive and high-performing user journeys across our apps. This role involves leading the end-to-end growth design journey, shipping high-impact designs, optimizing subscription UX, and scaling Passion's product design function. You will conduct usability tests, leverage user research, and build scalable design systems. Collaborate with cross-functional teams to achieve design goals and ensure pixel-perfect execution. This is a remote-first position offering various benefits, including global retreats, career development opportunities, and generous paid time off.

Requirements

• You’ve got 5+ years of experience in Growth Product Design
• You’ve designed consumer apps that users can’t stop coming back to
• You speak PLG and have PLG initiatives in your portfolio backed up by data and insights to showcase
• You’ve worked in startups or fast-scaling environments with velocity and autonomy
• You understand how to design for conversion, activation, retention, and monetization
• You’re fluent in user psychology, behavioral design, and the art of A/B test
• You’re a pro at Figma, UX/UI principles, and design systems at scale
• You know how to translate Jobs-to-be-Done insights into real product improvements
• You bring a killer portfolio of best-in-class consumer app work , end to end
• You thrive in high-performing cross-functional teams and love fast feedback loops
• You can spot friction in flows blindfolded - and redesign them in your sleep
• You can take on feedback, and challenge the team to always be better

Responsibilities

• Own the end-to-end growth design journey - from onboarding flows to monetization experiments
• Ship high-impact, user-centered designs that increase activation, retention, and LTV
• Optimize our subscription UX for scalability, performance, and joy
• Lead and scale Passion’s product design function, setting the bar for best-in-class UX
• Run usability tests, dig into user research, and turn insights into intuitive experiences
• Build systems, not just screens—create a scalable design system that flexes with growth
• Collaborate deeply with Product, Engineering, and Growth to align goals, design fast, and win together
• QA your work and uphold pixel-perfect execution across our ecosystem

Preferred Qualifications

• Motion design chops
• UX writing instinct
• Designed for diverse global user bases
• Experience with freemium and premium user models
• Built design systems from scratch or evolved them across product lines
• Have worked on a Saas product or a B2B2C product

Benefits

• Remote-First - Work from anywhere in the world!
• Epic Yearly Global Retreats - Past trips: Croatia, Portugal, Greece
• Career Level-Ups - We invest in YOU (coaching, courses, conferences)
• Creative Autonomy - You ship, you own, you lead
• Tech Budget - Get the setup that powers your flow
• Recharge Properly - 24 vacation days + 10 "Celebration Days" for holidays that actually matter to you
• Paid Parental Leave - Because life > work