Loyalty Editor

Summary

Join SB Nation, a leading sports media brand, as a Loyalty Editor to boost audience engagement across its various communities. You will work to increase community interaction by embedding within SB Nation communities, fostering discussions, and sharing best practices. Responsibilities include auditing community engagement, identifying engaging comments and prompts, coaching writers, and tracking audience growth. The ideal candidate possesses expertise in headlines, short-form content, and fostering online conversations, along with strong communication and analytical skills. This remote, full-time position offers benefits and is part of the Vox Media Union.

Requirements

• Be an expert with headlines and short-form content like social teases
• Know how to nurture smart, effective conversations
• Be open to working with employees at all levels, including executive leadership
• Have strong written and verbal communication skills
• Be able to manage multiple tracks of work at once, balancing both short-term and long-term projects simultaneously
• Have experience in turning Parse.ly, Chartbeat and/or Google Analytics data into actionable insights

Responsibilities

• Increase community engagement by embedding with SB Nation communities. Foster active and consistent discussions (core to this is working with SB Nation talents to engage with our audiences directly.)
• Communicate and evangelize broadly about repeatable best practices that work
• Edit headlines, prompts and engage in comment sections to drive engagement
• Analyze and share loyalty metrics such as commenter growth, time on page, and repeat visits
• Audit and add community engagement: Ensure posts include an engagement tactic
• Identify and aggregate comments that could be showcased on our sites and on social
• Identify and develop prompts that drive engagement
• Identify and help us celebrate loyalty and community wins -- both internally and to users
• Coach writers on best practices and community insights
• Track the growth of our loyal audience, and surfacing these metrics to editorial stakeholders

Preferred Qualifications

• Have personal experience building community on social
• Have an understanding of SEM, SEO, social media, YouTube, and/or email marketing best practices
• Have a passion for digital publishing; experience working in a fast-paced and fluid editorial environment

Benefits

• This is a permanent, full-time position
• This job is benefits-eligible
• This role is a part of the Vox Media Union, represented by the Writers Guild of America, East
• This job is remote