Managing Editor, People Managing People

Black & White Zebra
Summary
Join Black & White Zebra as Managing Editor and lead the content roadmap for our flagship publication, People Managing People. You will shape our editorial methodology, manage a team of editors and contributors, and deliver high-quality, performance-driven content for senior leaders in the AI era. This high-impact role involves collaborating with cross-functional teams to evolve publishing systems, drive innovation in content formats, and support senior leaders navigating the AI shift. You will be a content strategist with a strong track record of managing high-performing teams and driving organic growth. Success will be measured by content output, quality, performance impact, and team development. The role offers a competitive salary and a comprehensive benefits package.
Requirements
- 5–7+ years in organic content strategy, editorial leadership, or content marketing
- A strong foundation in business management, people leadership, people operations, HR and workplace tech , with firsthand experience using tools like HRIS, ATS, onboarding platforms, or performance management systems—and the ability to translate that experience into high-value content
- A proven track record of managing content teams or freelancers in fast-paced, high-output environments—balancing coaching, quality, and efficiency
- Deep knowledge of SEO, user intent, and content UX , and how they come together to create content that ranks, converts, and genuinely helps the reader
- Experience scaling content systems , including contributing to or leading the evolution of templates, briefs, and AI-assisted workflows that improve consistency and velocity
- A history of publishing high-quality, high-impact content at scale , across multiple stages of the funnel and topic clusters
- Strong research skills , with experience conducting structured interviews, testing tools, and turning audience insights into actionable content plans
- Excellent cross-functional communication and project management skills , with experience working with SEO, media, operations, and leadership stakeholders
- Ability to leverage data to drive decisions , including performance reporting, testing frameworks, and content analytics
- Comfortable with our stack of tools including; GA4, Ahrefs, WordPress, and Airtable
- Proficiency in AI-assisted content creation , including prompt writing, tuning, and optimizing AI workflows to enhance editorial quality, consistency, and efficiency
Responsibilities
- Lead content strategy and roadmap: Lead the content roadmap, prioritizing what we create, update, and optimize based on performance data, business goals, and audience needs. Own and evolve our editorial methodology to ensure every piece aligns with our mission to help readers future-proof their organizations. Track and analyze performance data to inform strategic decisions
- Elevate content quality and innovation: Oversee site-wide content quality and clarity. Write and contribute first-person content on high-priority topics . Test and scale new content formats that add unique value and improve engagement. Surface emerging reader needs by talking to users, testing tools, and spotting opportunities before they appear in SEO data—with a special focus on AI topics
- Build and scale content systems: Collaborate with SEO, Content Ops, and Media teams to refine and scale workflows and systems that improve content efficiency and consistency. Contribute to scalable processes that enhance quality and enable faster publishing without sacrificing editorial standards
- Grow a high-performing content team: Manage and mentor a team of editors and contributors, providing structured feedback, editorial development, and career support. Coach internal experts and editors to participate in earned media and thought leadership efforts, in partnership with the Digital PR Lead
Preferred Qualifications
- Experience contributing expert commentary or appearing in thought leadership content
- Familiarity with PR/media collaboration and working alongside outreach or communications teams
- Background in content UX, accessibility, or conversion-oriented design for content
Benefits
- Discretionary bonus
- Comprehensive benefits package
- Remote work