Marketing Business Developer

Summary

Join Allego, a provider of reliable charging solutions, as a Business Developer to lead strategic marketing efforts and support business development initiatives in the DACH region, focusing on Germany. This role involves driving external marketing campaigns, maximizing utilization of the EV charger network, and collaborating with stakeholders. You will develop and execute marketing campaigns, design utilization strategies, organize external marketing activities, conduct market research, create marketing content, and build strong relationships. The ideal candidate will have proven marketing experience, strong analytical and communication skills, and project management expertise. Remote work is possible, with the role based in Berlin or Düsseldorf.

Requirements

• Proven experience in marketing and track record in managing social media platforms and developing engaging content
• Analytical and data-driven approach to optimize campaigns and utilization strategies
• Good team-player with excellent communication and interpersonal skills, allowing you to interact effectively at various organizational levels
• Strong project management skills, capable of coordinating external partners
• A proactive and innovative mindset, with a focus on delivering creative solutions and achieving results
• Bachelor’s degree in Marketing, Business, or a related field, or equivalent professional experience
• Proficiency with marketing tools, CRM systems, and analytics platforms
• Fluency in German and English

Responsibilities

• Lead the strategic development and execution of marketing campaigns to enhance Allego Charging’s brand visibility and engagement across Germany, Austria and Switzerland
• Design and implement utilization strategies to maximize the performance and adoption of Allego’s existing EV charger network
• Organize and execute external marketing activities, such as campaigns, and stakeholder engagements, to strengthen Allego’s market presence
• Conduct market research and analyze data to refine marketing strategies
• Create high-quality marketing content and collateral to support both external and internal communication
• Build and maintain strong relationships with partners, clients, and internal teams to ensure seamless collaboration and delivery of objectives

Preferred Qualifications

• Knowledge of the EV charging or energy sector is desirable
• Experience in driving the utilization of physical assets, such as networks or infrastructure, is a plus

Benefits

Remote work is possible