Marketing Cloud Execution and Implementation Contractor

Summary

Join CoreTrust, a B2B marketplace transforming how companies procure supplies and services, for an initial 90-120 day engagement focused on growth marketing. You will execute and manage marketing campaigns using existing and new Marketing Cloud tools, collaborating with marketing and IT teams for seamless integration. Responsibilities include developing workflows, providing team training, analyzing campaign performance, ensuring data integrity, and troubleshooting issues. This role requires experience with Marketing Cloud tools and a strong understanding of marketing automation.

Requirements

• Proven experience with Marketing Cloud tools, including Marketing Cloud Engagement (fka ExactTarget) and Marketing Cloud Account Engagement (fka Pardot)
• Strong understanding of marketing automation and campaign management
• Ability to quickly adapt and make an immediate impact in a fast-paced environment
• Excellent problem-solving skills and attention to detail
• Strong communication and collaboration skills
• Experience with data analysis and reporting
• Ability to train and support team members on new tools

Responsibilities

• Execute and manage marketing campaigns using the current Marketing Cloud Engagement tool
• Lead the implementation of the new Marketing Cloud Account Engagement tool
• Collaborate with marketing and IT teams to ensure seamless integration and transition
• Develop and optimize workflows and processes within the new marketing cloud environment
• Provide training and support to team members on the new tool
• Analyze campaign performance and provide actionable insights for improvement
• Ensure data integrity and compliance with relevant regulations
• Troubleshoot and resolve any issues related to marketing cloud tools