Marketing Coordinator

Summary

Join ITHAKA's Integrated Marketing Communications team as a Marketing Coordinator and support the department's daily functions. Contribute to multi-channel marketing programs, aligning with ITHAKA's mission and values. Participate in all facets of marketing, from strategy development and campaign planning to digital marketing and event execution. The ideal candidate is a highly-collaborative, versatile, and passionate communicator with strong organizational and time management skills. This role involves hands-on tactical support across various campaigns, raising brand awareness and driving demand for ITHAKA's services. The position reports to the Director, Integrated Marketing Communications, and supports the development of high-quality deliverables and events.

Requirements

• 1–2 years of experience in marketing coordination, communications, or a related role or equivalent relevant experience through school, internships, or volunteer work
• Degree in Marketing, Communications, or a related field or equivalent experience
• Working knowledge of traditional and digital marketing, content marketing, and social media marketing
• Proven ability to work independently and collaboratively in a team environment
• Superb written and verbal communications skills
• Strong time management skills with the ability to prioritize tasks while maintaining attention to detail and delivering high-quality work
• Familiarity with content management systems (CMS) such as Wordpress
• Experience creating content and using social media platforms
• Proven experience creating emails using templates and email marketing services such as Mailchimp or Account Engagement
• Deep understanding of Microsoft Office and Google Workspace
• GoToWebinar or other webinar software experience
• Ability to lift up to 50lbs
• Ability to pack and manage shipments, as well as receiving and restocking marketing materials
• Ability to travel

Responsibilities

• Support the project management and execution of lead generating marketing campaign related activities such as email creation and deployment, creative and design projects, content marketing, and website content updates
• Support the planning and execution of in-person events by assisting the Event Manager in coordinating logistics, supporting pre and post event communications, helping with lead-capture and qualification, and more
• Participate in planning, executing, and moderating virtual events and educational webinars, ensuring smooth execution while overseeing webinar recordings, transcriptions, and related content updates for marketing use
• Schedule and facilitate team and stakeholder meetings for assigned projects, ensuring alignment on deliverables, timelines, and campaign objectives
• Own project tracking and communication, keeping internal teams informed on campaign progress, ensuring deadlines are met, and providing post-campaign insights and debriefs
• Develop strong cross-functional partnerships with internal teams, external partners, and key stakeholders to ensure alignment and project success
• Manage marketing project organization, including file storage, budget tracking, reporting, and shared digital asset management
• Maintain and update internal marketing resources, such as wikis, digital file repositories, and team collaboration tools
• Serve as the primary point of contact for external vendors, advertising opportunities, and industry associations, ensuring smooth coordination and execution of marketing initiatives
• Support and maintain project management systems and CRM databases, ensuring accurate campaign tracking and performance insights
• Conduct research to support marketing strategies and decision-making
• Occasional travel to our New York office is required for event-related shipping tasks
• Occasional travel to events outside of New York is required (>10%)

Preferred Qualifications

Experience with project management software platforms such as Asana or Monday.com a plus

Benefits

• Medical, dental, and vision plans
• An employer-paid 10% retirement contribution
• Paid parental and caregiver leave
• 22 days of paid time off
• 11 paid holidays
• Up to 12 sick days
• Wellness benefits