Marketing Specialist

Summary

Join a fast-growing SaaS company in the healthcare industry that is transforming rehabilitation therapy through AI. As a Marketing Specialist, you will play a key role in executing marketing strategies to promote products, strengthen the brand, and drive growth. This position requires 3+ years of experience in event marketing, social media management, or related fields, with a proven ability to manage multiple projects and deliver results. You will plan and execute company events, manage social media platforms, collaborate with the marketing team, and maintain brand consistency. The ideal candidate will possess strong communication, project management, and analytical skills. Remote work and unlimited PTO are offered.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field
• 3 or more years of marketing experience, with a focus on event and/or social media marketing
• Excellent written and verbal communication skills
• Proficiency in marketing tools such as HubSpot, Google suite, Notion, and Zoom webinars
• Strong project management skills with the ability to manage multiple tasks and deadlines
• Creative, detail-oriented, and data-driven mindset

Responsibilities

• Plan, coordinate, and execute company-hosted events, webinars, and conference sponsorships to generate leads and increase brand visibility
• Keep a pulse on events in our industry and make suggestions for where we should focus
• Develop a strategy for driving registrations and attendance at online events
• Develop a strategy for in-person event presence; what will draw people to our booth and help facilitate meaningful conversations
• Collaborate with leaders across the organization as it relates to company events
• Manage budgets, vendor relationships, and logistics for events
• Measure and report on event ROI, including leads generated and brand impressions
• Create and execute a social media strategy aligned with marketing goals
• Manage daily posting, engagement, and content creation for LinkedIn, X, Facebook, and Instagram platforms
• Track and analyze social media metrics to optimize performance and inform future campaigns
• Collaborate with the marketing team on ideas and strategies
• Solve complex problems
• Maintain brand consistency across all marketing channels
• Stay up-to-date on industry trends and competitor activity to inform marketing strategies

Preferred Qualifications

• Experience in the SaaS and/or healthcare industry is a strong plus
• Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus

Benefits

• Competitive salary and benefits package
• Opportunity to work with a dynamic team and make a tangible impact in the healthcare industry
• Remote work
• Unlimited PTO