Marketing Specialist

Summary

Join Tessitura, a non-profit dedicated to supporting arts and cultural organizations, as their Marketing Specialist! This remote position offers a salary between $59,500 and $70,000 USD. As a versatile writer, you will craft engaging content, including website copy and blog articles, collaborating with stakeholders across the company. You'll also contribute to visual assets and manage company resources. This role requires strong communication and collaboration skills, along with experience in marketing or communications. The ideal candidate will have a passion for the arts and a commitment to Tessitura's mission.

Requirements

• 3+ years of experience in marketing or communications roles
• Ability to write clear, engaging and persuasive copy in multiple formats, including informational content, customer success stories and blog articles
• Ability to communicate technical information simply and compellingly to all audiences and to go beyond features and specs to communicate benefits
• Understanding of website content management systems
• Ability to apply brand guidelines to written and/or visual work
• Ability to work on a wide variety of tasks and projects concurrently and to prioritize as needed
• Demonstrated ability to meet deadlines and move projects forward

Responsibilities

• Write compelling content such as success stories and explanatory website copy
• Assist in creating growth marketing assets as needed
• Support ongoing improvements to Tessitura’s website. This work may include content strategy, content creation, site structure, SEO, copywriting and/or updates to images and videos
• Serve as a power user of our content management system, Sitecore, for website content entry, layout, editing and publishing. Participate in testing bug fixes and enhancements
• Assist with updating and managing company resources, such as branded templates and image libraries, to enhance and protect Tessitura’s brand
• Develop and design simple creative graphics and other visual assets for channels including email, websites, presentations and advertising campaigns
• Curate and edit photographs for presentations, websites and other channels
• Liaise with external graphic designers, video editors and other contractors as needed
• Communicate and collaborate effectively across the Marketing team, Growth Group, the entire company and externally. Implement editorial feedback and changes as necessary to achieve desired outcomes
• Perform other job-related duties as assigned
• Support the Chief Growth Officer on key short- and long-term strategic planning initiatives and make recommendations on important business decisions
• Integrate as a key member of the Tessitura team to advance the business of arts and culture
• Role model, embed and reinforce the connection between Tessitura’s values, people and organizational performance, taking personal accountability for individual, departmental and organizational performance
• Maintain Tessitura’s reputation as a leading service provider with a focus on member needs. Working as a leader, take a broad, strategic, cross-company view in any decisions
• Improve business, financial and people performance to enhance Tessitura’s ability to strengthen the business of arts and culture. Take accountability for ensuring that all of the company’s policies and practices for people, IT and finance are acted upon in a consistent manner
• Understand the risks and challenges that face the company as an international organization, taking account of age, disability, gender identity, language, race, religious belief and sexual orientation
• Support and take personal responsibility for driving Tessitura’s mission, vision and goals, and associated strategies, and have mutual respect and appreciation for everyone’s contribution to the company, offering support and encouragement to others as required
• As a term of employment, the post holder may be required to undertake such other duties and/or times of work as may reasonably be required commensurate with the general level of responsibility within the company

Preferred Qualifications

• Strong problem-solving skills
• Ability to work calmly, effectively and flexibly in a busy remote work environment
• Aptitude to pick up new concepts and technology rapidly
• Capacity to work independently, as well as in a team setting
• Experience in one or more areas of operations in the arts and culture field (ticketing, fundraising, visitor services, etc.)
• Understanding of basic graphic design principles
• Proficiency with basic graphic design tools (for example, Canva, Photoshop and/or InDesign)

Benefits

• Various medical, dental, and vision plans
• Life and AD&D insurance
• Disability insurance
• Employee assistance programs
• A 401(k) retirement plan with employer match
• Generous paid time off, including vacation and sick leave
• 12 weeks of paid parental leave
• A 7-week sabbatical after seven years of service
• A recharge week between Christmas and New Year’s