Media Buyer
IMPACT BRANDS
Job highlights
Summary
Join IMPACT BRANDS as a remote Media Buyer and contribute to a company impacting millions of lives globally. We offer a remote-first culture, prioritizing growth and advancement opportunities. As a Media Buyer, you will create and manage ad campaigns on Meta/Facebook Ads, focusing on sports-related audiences. You will collaborate with the creative team, optimize campaigns, and analyze performance to meet KPIs. IMPACT BRANDS provides a comprehensive benefits package including a hiring bonus, quarterly rewards, a home office budget, health and wellness budget, generous paid time off, and various professional development opportunities. We are looking for candidates with a Bachelor's degree, 1+ years of experience in Meta/Facebook Ads, and strong analytical and communication skills.
Requirements
- Bachelorβs degree or higher in a relevant field
- 1+ years of experience in creating and managing campaigns for Meta/Facebook Ads
- Strong understanding of audience segmentation and social media best practices to optimize conversions
- Familiarity with Google Analytics for tracking and analyzing campaign performance
- Excellent analytical, problem-solving, and creative thinking skills
- Strong interpersonal skills, with the ability to communicate effectively and collaborate with different teams
- Ability to work both independently and as part of a team
- A passion for social media, particularly in working with sports-related campaigns, with a commitment to staying up to date with the latest trends and innovations
- Demonstrate fluency in English
Responsibilities
- Create and manage ad campaigns on Meta/Facebook Ads, focusing on targeting sports-related audiences
- Develop and utilize Custom Audiences to enhance campaign effectiveness
- Collaborate closely with the creative team to contribute to the visual content used in ads
- Research and test new audience segments and creative strategies to improve campaign results
- Continuously optimize and analyze the performance of advertising campaigns to meet KPIs
- Assist in the development, execution, and optimization of social media strategies from concept to launch
- Perform other media buying tasks as required to support the overall advertising objectives
Preferred Qualifications
Experience with other advertising platforms (e.g., YouTube ads, TikTok Ads, Google Ads)
Benefits
- Hiring bonus
- Remote work
- Quarterly reward
- Home office budget
- Health and wellness budget
- 25+ Working Days of Holidays
- Volunteering (2 paid days per year)
- Personal development opportunities
- Professional growth opportunities
- Access to company health and wellness products
- Flatwork culture
- Team spirit and team-building activities
- A whole bunch of other benefits (Virtual Lunch, Welcome Package, etc.)
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