Media Buyer

Summary

Join IMPACT BRANDS as a remote Media Buyer and contribute to a leading health and wellness company impacting millions. Enjoy a remote work culture with a home office budget and health and wellness stipend. Responsibilities include planning and managing ad campaigns on native advertising platforms, developing custom audiences, collaborating with creative teams, researching new audience segments, optimizing campaign performance, and assisting with social media strategies. A bachelor's degree and 2+ years of experience managing native ad campaigns are required, along with strong analytical and communication skills. Bonus points for experience with other advertising platforms. Enjoy numerous benefits including 25+ paid holidays, paid volunteer days, personal development opportunities, an achievement bonus, access to company products, and a flat work culture.

Requirements

• Bachelor’s degree or higher in marketing, advertising, business, or a related field
• 2+ years of hands-on experience managing and optimizing Native Ads campaigns on platforms
• Strong understanding of audience segmentation and social media best practices to optimize conversions
• Familiarity with Google Analytics for tracking and analyzing campaign performance
• Excellent analytical, problem-solving, and creative thinking skills
• Strong interpersonal skills, with the ability to communicate effectively and collaborate with different teams
• Ability to work both independently and as part of a team
• A passion for social media, particularly in working with sports-related campaigns, with a commitment to staying up to date with the latest trends and innovations
• Demonstrate fluency in English

Responsibilities

• Plan, create, and manage ad campaigns on Native Advertising platforms
• Develop and utilize Custom Audiences to enhance campaign effectiveness
• Work cross-functionally with other departments, including the creative team, to ensure ad visuals and messaging align with campaign goals
• Research and test new audience segments and creative strategies to improve campaign results
• Continuously optimize and analyze the performance of advertising campaigns to meet KPIs
• Assist in the development, execution, and optimization of social media strategies from concept to launch
• Perform other media buying tasks as required to support the overall advertising objectives

Preferred Qualifications

Experience with other advertising platforms (e.g., YouTube ads, TikTok Ads, Google Ads) is a bonus

Benefits

• Remote work. Whether it's your home office, a cozy cafe, or a scenic spot across the globe, you have the autonomy to choose your workspace
• Home office budget. A home office allowance and the possibility to choose between a MacBook or a Windows-based workstation
• Health and wellness budget. We value your well-being - investment in your health is not just encouraged but actively supported
• More free time. Enjoy 25+ Working Days of Holidays to recharge and relax from work
• Volunteering. Embrace the opportunity to dedicate 2 paid days each year towards personal growth and community impact
• Personal development opportunities. Improve yourself through training online or conferences worldwide - Miami, Las Vegas, Dubai, Bangkok, etc
• Professional growth. Exceptional performance is recognized and rewarded, offering opportunities for career advancement based on your contributions to our success
• Achievement Bonus. We celebrate our company's successes by offering an annual bonus
• Our company products. Get exclusive access to our health and wellness products
• Flatwork culture. The chance to influence the company right from the start
• Team spirit. Enjoy regular team-building activities and engaging online events