Remote Media Buyer

Summary

The job description is for a Media Buyer position at a premier coaching company. The role involves managing paid ad campaigns on Google and Meta platforms, utilizing analytics tools to monitor performance, creating effective ad strategies, collaborating with the content team, conducting A/B testing, and maintaining knowledge of LinkedIn Sales Navigator and YouTube Ads as a secondary focus.

Requirements

• 1+ years of experience managing Google and Meta ad campaigns
• Excellent verbal and written communication skills in English
• General understanding of marketing principles and strategies
• Familiarity with analytics tools to track and analyze campaign performance

Responsibilities

• Develop, implement, and optimize ad campaigns on Google and Meta platforms
• Utilize analytics tools to monitor and report on campaign performance
• Create and execute effective ad strategies that align with the company’s marketing goals
• Work closely with the content team to ensure ad creatives are engaging and on-brand
• Conduct regular A/B testing to refine ad performance and improve ROI

Preferred Qualifications

Knowledge of LinkedIn Sales Navigator and YouTube Ads is a plus