Media Buyer

closed
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VENDO

πŸ“Remote - Worldwide

Summary

Join our team as a Digital Marketing Specialist and help shape the future of retail eCommerce. You'll plan, manage, and execute digital marketing strategies across various ad platforms for multiple clients.

Requirements

  • Experience in digital advertising, including paid search and social platforms. Includes campaign setup, optimization, and reporting to clients
  • Passion for eCommerce and ongoing learning with a deep understanding of the digital marketing ecosystem and how media buying fits into the larger picture of digital marketing
  • Knowledge of the following platforms: Google Ads, Facebook/Meta ads, TikTok
  • Excellent organization, tactical, analytical/data management, Excel, and communication skills
  • Google Ads: 1 year required
  • Meta (Facebook/Instagram) Ads: 1 year recommended

Responsibilities

  • Plan, manage, and execute digital marketing strategy across a variety of ad platforms for multiple clients simultaneously
  • Understanding and execution of paid search and social advertising, including Google, Meta (Facebook, Instagram), TikTok, etc
  • Continuously monitor campaign performance and return-on-ad-spend (ROAS) and/or cost-per-acquisition (CPA), while suggesting and executing ongoing optimization strategies to hit and exceed assigned KPIs
  • Leverage Google Analytics and other tools to review traffic performance and provide ongoing optimization suggestions
  • Create and analyze campaign performance reports to inform relevant teams
  • Prepare research and insights to inform ongoing media recommendations
  • Manage budget allocations and bid parameters to deliver most efficient results
  • Maintain strong media and technology vendor relationships and act as a resource for industry data and trends
  • Constantly learn and experiment new effective bidding, ad placement, and management techniques
  • Manage and leverage each campaign’s risk and loss pool for ongoing testing and experimentation
  • Develop a collaborative relationship with internal and external creative teams to develop cutting-edge media assets
  • Participate in budget allocation for different channels and platforms

Benefits

This position is a Remote/Telecommute role

This job is filled or no longer available

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