Revenue Pulse is hiring a
Paid Media Specialist

Summary

The job opportunity is for a Paid Search Specialist to work remotely on a 12+ month contract with a video game industry client. The role involves developing, executing, and optimizing paid search campaigns primarily on Google Ads, monitoring performance, conducting keyword research, A/B testing, staying updated on trends, and collaborating effectively within the team.

Requirements

• At least 3 years of hands-on experience in configuring and managing paid search campaigns, ideally within an agency setting or in a fast-paced industry
• Expertise in Google Ads and a deep understanding of search engine marketing (SEM) best practices
• Strong analytical skills with the ability to interpret data and make informed decisions to improve campaign performance
• A proactive mindset with the ability to independently problem-solve in a fast-paced and results-oriented environment
• Excellent communication and presentation skills, with a strong sense of innovation and collaboration

Responsibilities

• Serve as the platform expert for paid search, independently developing, configuring, and managing comprehensive campaigns primarily on Google Ads
• Monitor and analyze campaign performance, focusing on key metrics to optimize strategies and maximize ROI, with a strong emphasis on exceeding KPIs in paid search
• Conduct keyword research to identify high-impact opportunities and refine targeting strategies for better campaign performance
• Develop and execute A/B testing to optimize ad copy, bidding strategies, and landing pages to improve conversion rates within paid search campaigns
• Stay updated on the latest trends in paid search and digital media buying to ensure that strategies remain cutting-edge and effective
• Collaborate effectively within the team and contribute to the success of our partners and the company