Paid Social Media Buyer

Summary

Join Jump 450, a high-growth digital performance marketing agency, as a remote Paid Media Specialist. You will be responsible for executing paid digital media campaigns across various networks, providing strategic recommendations to clients, and analyzing campaign performance. This role requires a Bachelor's degree in Marketing or a related field, 5+ years of experience in social performance marketing, and proficiency in various marketing tools. You will work closely with clients, prepare reports, and maintain up-to-date knowledge of industry best practices. Jump 450 offers a lucrative compensation model, sharing a significant portion of revenue with employees. The company fosters a collaborative and innovative culture with a focus on employee development and growth.

Requirements

• Bachelor's degree in Marketing or related major
• 5+ years of performance marketing experience in social media
• High level of knowledge with automation tools (bidding and targeting), Google Analytics, and other management & ad creative testing tools
• Experience in scaling/increasing campaigns spends while maintaining or improving performance KPIs
• Experience in maintaining and growing large spending accounts with significant optimizations and budgets
• Ability to problem-solve and structure complex projects/plans with multiple stakeholders and deliverables
• Ability to communicate effectively to all employee levels while understanding both the day to day and big picture
• Ability to work in a fast-paced environment while managing time effectively

Responsibilities

• Execute paid digital media campaigns on networks like Facebook, Twitter, Snapchat, Pinterest, YouTube, and more
• Serve as the day-to-day subject matter expert (SME) for clients, providing strategic recommendations, analysis, and reporting
• Target customers and create compelling and engaging ads with the creative team
• Assist in the development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
• Communicate campaign performance to clients and create a clear road-map for the future using real-time data dashboards and reporting tools
• Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
• Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests
• Communicate with clients on all elements of the campaign, including planning, performance, and project status
• Prepare reports and present results to clients and management
• Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)
• Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives
• Build effective relationships with all clients
• Gather data on consumer, competitor, and market conditions

Benefits

• Medical, Prescription, Dental, & Vision Insurance Benefits
• Life and Accident Insurance Plans
• Short and Long Term Disability Plans
• Employee Assistance Programs
• Family Forming Plans
• Cigna Secure Travel
• Health Savings Account (HDS)
• Health Care Flexible Spending Account (FSA)
• Limited Purpose FSA
• Dependent Care FSA
• Access to MetLife Legal Plan Services
• 401k Match Plans
• Commuter Transportation Benefits
• Access to Virtual Health Services such as Telaheath, 2nd.md and Headspace
• Paid Holidays
• Flexible / Numerous PTO Days
• Volunteer Days
• Free Company Lunches
• Half-Day Fridays All Year (Not Just in the Summer!)
• New MacBook Pros and Additional Monitor on Your First Day
• Communal Meeting Rooms and Standing Workstations are Available in our NY Office
• Company Events & Happy Hours
• 10 Week Paid Parental Leave
• Tuition Reimbursement Of Up To $5,000
• Remote work option