Performance Marketing Strategist

Summary

Join Fetch Rewards, a leading rewards app, as a Paid Search Marketing Specialist. You will manage and optimize paid search campaigns across Google and Apple Search Ads, collaborating with the SEM team to ensure comprehensive organic and paid strategies. Responsibilities include campaign building, QA, optimization, testing, reporting, budget management, and working with the creative team. The ideal candidate possesses 3+ years of paid search experience, a Google Certification, strong analytical skills, and proficiency in Google Sheets and Excel. Fetch offers a competitive compensation package ($70,000-$78,000), comprehensive benefits including equity, 401k matching, health insurance, paid time off, parental leave, and a flexible work environment (remote options available). The company fosters a positive and inclusive work culture.

Requirements

• 3+ years experience with paid search campaigns
• Google Certification
• Ability to present performance and findings clearly and succinctly
• Competency with Google Sheets and Microsoft Excel
• Data-driven mindset always striving for the cleanest, most comprehensive data
• A keen eye for ad-copy
• Ability to organize, prioritize, and multitask various function
• Dynamic and hungry learner

Responsibilities

• Work across multiple paid search marketing channels, including Google and Apple Search Ads
• Work with our SEM team to ensure we have full coverage across organic and paid search strategies
• Build, QA, and optimize multiple campaigns across all our working platforms
• Consistently test strategies on multiple levels to ensure peak effectiveness of campaigns
• Assist in maintaining and monitoring daily, weekly, and monthly reporting
• Assist in monitoring and managing monthly budgets
• Work with the creative team to publish highly effective ads

Preferred Qualifications

• Understanding of App Store Optimization (ASO)
• Experience running multi-lingual campaigns (English & Spanish)

Benefits

• Equity: We offer employees equity in Fetch, so that everyone can benefit from Fetch’s growth
• 401k Match: Dollar-for-dollar match up to 4%
• Benefits for humans and pets : We offer comprehensive medical, dental and vision plans for everyone including your pets
• Continuing Education : Fetch provides ten thousand per year in education reimbursement
• Employee Resource Groups : Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership
• Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, including Juneteenth and Indigenous People’s Day, as well as our year-end week-long break
• Robust Leave Policies: 20 weeks of paid parental leave for primary caregivers, 14 weeks for secondary caregivers, and a flexible return to work schedule
• Calvin Care Cash : Employees who are welcoming new family members will also receive a one time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers and much more!
• Flexible Work Environment : Collaborate with your team in one of our stunning offices in Madison, Birmingham, or Chicago. Or you can work fully remotely from anywhere in the US. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home