Postgraduate Recruitment Representative

Summary

Join the African Leadership University (ALU) as a Postgraduate Recruitment Representative and play a critical role in driving fee-paying enrollments into ALU School of Business’s MBA program. As a commercial lead, you will own your pipeline, targets, and market approach. This role requires a proactive, entrepreneurial professional who can work independently, think strategically, and make data-driven decisions. You’ll report to the Chief Marketing Officer and collaborate closely with the Dean of the School of Business, leading and problem-solving autonomously. You must have a deep understanding of the MBA program, our value proposition, and how we differentiate from competitors. The position is remote with intensive travel required.

Requirements

• Bachelor's degree
• Minimum of 3 years of experience in account management or recruitment experience, B2C sales, or a similar field
• Experience using a CRM
• An iterative mindset (the ability to take an idea, test it, learn from it, make the call to ‘use it or lose it’)
• Experience making data-driven decisions and managing pipeline data
• An uncanny ability for quick solution hacks
• The ability to pick up new skills with agility
• Remote, with intensive travel

Responsibilities

• Design and execute lead generation strategies tailored to different markets and customer profiles
• Own the entire recruitment funnel — from identifying high-potential prospects to converting them into enrolled, fee-paying students
• Continuously build and manage a strong pipeline of leads through referrals, corporate relationships, and outbound outreach
• Develop deep knowledge of the MBA programme — its content, delivery model, faculty, value proposition, and outcomes
• Build a strong understanding of the competitive landscape in Africa and globally, positioning ALUSB clearly and persuasively in conversations
• Bring insights from prospects, corporate partners, and the broader market to inform recruitment strategy and messaging
• Work towards clearly defined performance targets for lead generation, applications, and enrolments
• Own your performance metrics and course-correct quickly when needed
• Take a results-oriented approach to outreach, engagement, and conversion — always with commercial outcomes in mind
• Build and maintain meaningful relationships with corporate partners, postgraduate associations, education agents, and key influencers
• Represent ALU at events, webinars, and workshops, both virtually and in person, as the lead voice of the MBA programme
• Act as a trusted advisor to prospective students, supporting them from first touch through to enrolment
• Manage all key communications throughout the student recruitment journey — including personalised outreach, newsletters, webinars, and calls
• Track and analyse pipeline performance using CRM tools; share insights regularly with internal stakeholders
• Prepare reports and proposals for prospective partners or internal planning

Preferred Qualifications

• Master's degree
• Fluency in English and French