PPC Search Specialist

Summary

Join Power Digital, a tech-enabled growth firm, as a Retail Marketing Specialist, Search. You will support the execution and performance of Amazon & Retail PPC advertising campaigns, working closely with lead Strategists to increase online retail revenue for clients. This role requires 1+ years of digital marketing experience, including hands-on PPC advertising experience. You will manage campaigns, analyze performance data, and collaborate with internal and external teams. Power Digital offers a fully flexible work environment, paid time off, a work-from-home stipend, and various other benefits. The ideal candidate is a self-starter with strong analytical, communication, and problem-solving skills. Growth opportunities and ongoing professional development are also provided.

Requirements

• 1+ years of digital marketing experience. Agency experience a plus
• Minimum 6 months of hands-on experience with PPC advertising
• Proficiency in Google/Microsoft Office Suite(s)
• Knowledge of Amazon Seller Central and Vendor Central
• Knowledge of Amazon Sponsored Ads
• Strong written and verbal communication skills
• Strong organizational and project management skills
• Self-motivated individual with a strong desire to succeed
• Excellent interpersonal skills
• Strong work ethic and ability to learn quickly and independently
• Interested in a long-lasting relationship with a growing company

Responsibilities

• Manage, build, or support in managing and building retail search campaigns across clients of various business types, sizes, and industries, including daily optimizations and high-level strategy changes
• Provide intelligent analysis, interpretation, and action plans based on campaign performance data from Amazon Ad Console & other retail media platforms
• Participate and engage in weekly department scrums and training sessions to further channel knowledge
• Continuously seek to improve campaign performance & business impact against client goals
• Maintain frequent and excellent communication both on internal agency teams and externally with assigned clients
• Seek to utilize available AI and delegation resources to assist in their workflow wherever possible
• Proactively identify new areas of opportunity within accounts
• Employ AI technologies to enhance and optimize business processes
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department

Preferred Qualifications

Knowledge of Instacart, Walmart, Target & other marketplace PPC advertising a plus

Benefits

• Salary, Annual Executive Bonus & Equity (Executive only - remove for all others)
• Base salary + commission opportunities
• Medical Bonus
• 15 paid vacation days (PTO) per year
• Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
• Fully flex work environment: full-remote, in-office, or hybrid
• A one time 400.000 COP Work From Home (WFH) stipend automatically added to your first paycheck
• Employee Assistance Program (EAP)
• 17 observed Colombian national holidays + 2 mental health recharge days per year
• Legal benefits like Prima, Cesantias
• Paid Social Security
• Unlimited opportunities for growth & leadership within a rapidly growing firm
• Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
• Quarterly awards including prize money and recognition for outstanding performance
• Opportunities to be involved in company DEI initiatives