Principal Community Manager

Summary

Join Blueprint as our Principal Community Manager and build a thriving online community for therapists. You will develop and execute a community strategy, manage online platforms, foster engagement, and create valuable content. Ideal candidates possess 2-4 years of experience managing professional communities, ideally within mental health or SaaS. A deep understanding of therapists' needs and challenges is crucial. Blueprint offers a remote-first culture, competitive salary and equity, comprehensive health benefits, unlimited PTO, and opportunities for professional growth. We are a mission-driven company committed to empowering therapists with world-class tools.

Requirements

• 2-5 years of experience managing or co-managing a community for a SaaS company or professional organization
• Deep knowledge of mental health therapists—either as a therapist yourself or through extensive experience working closely with them
• Understanding of therapists as small business owners—you know what it takes to run a private practice and can create content that speaks to both their clinical and business needs
• Proven ability to grow and scale a community—you’ve done this before and can show the impact of your work
• Strong facilitation and engagement skills—you know how to start meaningful conversations and keep a community active
• Experience hosting virtual events, AMAs, and live discussions to deepen community connections
• Exceptional communication and writing skills—you can craft posts, respond to members, and lead discussions with empathy and authority
• A strategic yet hands-on approach—you can set a vision but also roll up your sleeves and execute
• Experience with online community platforms (Circle, Slack, Discord, LinkedIn, etc.)
• A passion for mental health, therapist well-being, and creating spaces where professionals can thrive

Responsibilities

• Launch, grow, and engage a vibrant online community for therapists
• Develop a community strategy that aligns with Blueprint’s mission and growth goals
• Create a welcoming and valuable space where therapists can connect, share insights, and support each other
• Own and manage community platforms (e.g., Circle, Discord, Facebook Groups, LinkedIn, Slack, or another relevant platform)
• Spark and moderate discussions that therapists find meaningful, relevant, and useful
• Identify and cultivate community champions—turning engaged users into leaders and advocates
• Develop and share community-driven content (discussion prompts, guides, Q&As, case studies, expert interviews, etc.)
• Host and coordinate virtual events, meetups, and discussions that provide value to our therapist community
• Collaborate with marketing and product teams to align community initiatives with our content strategy and customer experience
• Track community engagement metrics and optimize strategies based on data and feedback
• Build and execute ambassador or referral programs to turn engagement into organic growth

Preferred Qualifications

• Ideally, you are a therapist yourself (or have been in the past) and deeply understand the profession, its challenges, and what therapists want from a peer community
• If not a therapist, you have demonstrated experience working closely with mental health professionals and understand their unique experience as both clinicians and small business owners

Benefits

• Competitive salary and equity
• 100% remote – no office, no commuting
• Health, dental, and vision insurance, with 75% of your premium covered by Blueprint
• Semi-annual team gatherings (in Chicago!)
• Unlimited PTO
• Opportunities to grow with the company and shape our product
• Hardworking, mission-driven, friendly coworkers