Principal Product Manager

Summary

Join GoDaddy's team and lead the end-to-end user journey for Point of Sale (POS) and Commerce SaaS products. You will spearhead checkout conversion strategy and collaborate with various teams to boost user acquisition and revenue growth. This fully remote position requires establishing a clear vision for a frictionless user journey, leading growth strategy for checkout conversion, and developing a deep understanding of customer segments. You will define and measure key objectives, implement funnel optimization strategies, and leverage data analytics to refine the user acquisition strategy. The role demands strong collaboration with cross-functional teams and staying ahead of industry trends. Occasional visits to a GoDaddy office may be required.

Requirements

• 8+ years of product management experience, with at least 5+ years leading conversion optimization, growth, or user acquisition efforts for SaaS or e-commerce platforms
• Strong understanding of customer acquisition funnels, conversion rate optimization (CRO), and behavioral analytics
• Experience in A/B testing, personalization, and data-driven decision-making to drive measurable growth
• Proven track record of driving business growth through strategic product initiatives passionate about acquisition, activation, and retention
• Deep knowledge of checkout experiences, onboarding flows, and payment ecosystems in a commerce setting
• Strong UX and user psychology understanding, with an ability to craft frictionless customer journeys that drive engagement
• Experience working closely with GTM, Marketing, and Growth teams to coordinate strategies and align priorities

Responsibilities

• Establish a clear vision for a frictionless and high-converting user journey
• Challenge the status quo and drive innovation in how users discover, evaluate, and adopt our commerce solutions
• Lead GoDaddy's growth strategy for checkout conversion and acquisition funnels, focusing on conversion rate and customer lifetime value
• Develop a deep understanding of our diverse customer segments, their difficulties, and their buying behaviors to optimize the discovery and purchase experience
• Define and measure key objectives (goals and milestones) and critical metrics, ensuring data-driven decision-making to drive continuous improvement in the customer acquisition process
• Work together with GTM, Sales, Engineering, Design, and Marketing teams to implement funnel optimization strategies, A/B test new experiences, and provide a seamless commerce onboarding experience
• Leverage experimentation and data analytics to refine the user acquisition strategy, iterating quickly to unlock new channels and improve conversion rates
• Stay ahead of industry trends in commerce, payments, and user growth, ensuring GoDaddy remains competitive and innovative in our customer acquisition approach

Benefits

• Paid time off
• Retirement savings (e.g., 401k, pension schemes)
• Bonus/incentive eligibility
• Equity grants
• Participation in our employee stock purchase plan
• Competitive health benefits
• Other family-friendly benefits including parental leave