Principal Product Manager, CRM

Roofr
Summary
Join Roofr, a leading roofing platform company, as a Principal Product Manager and play a key role in our continued growth. You will manage the entire product lifecycle, from initial discovery to final delivery, focusing on customer research, user testing, and data analysis. Collaborate with a dedicated product development team to build innovative and intuitive software solutions. This role requires 5+ years of experience as a software product manager in a B2B SaaS environment, a strong understanding of product design and user experience, and proven customer research skills. Roofr offers a fantastic work environment, competitive compensation, and a comprehensive benefits package, including flexible time off, generous parental leave, and a remote-first culture.
Requirements
- 5+ years of experience as a software product manager, ideally in a high-velocity, B2B SaaS environment
- A demonstrated ability to break large problems down into smaller, testable hypotheses
- A strong intuition for product design and user experience
- Significant customer research, user testing, and/or product analytics experience and expertise
- You’re experienced in building, implementing or managing CRMs
- You’re experienced in building, implementing, or managing analytics tools such as Sigma, Power BI, Tableau, Looker etc
- You are a clear communicator who can create simple explanations of complex concepts
- You are curious but skeptical, and don’t settle for the first explanation offered to you
- You’re a critical thinker who doesn’t settle for the status-quo
- You’re obsessed with providing a world-class user experience
- You sweat the details
Responsibilities
- Manage the full product life cycle from discovery to delivery, with an emphasis on customer research, user testing, definition of acceptance criteria, acceptance testing, and analytics
- Define and analyze key performance metrics
- Regularly speak with customers to gain insight on their specific needs and build a product that can change the trajectory of their business
- Work as part of a dedicated product development team (consisting of you, a product design partner, and a team of software engineers) to build great software
- Support efficiency & velocity of product delivery by maintaining a runway for the engineering team
Preferred Qualifications
- You have experience with SQL, Segment, Amplitude and creating/maintaining event-tracking schemas
- Experience in vertical SaaS field service industries (like roofing, construction, home services)
Benefits
- 1st week of employment is mandatory PTO! Start your journey with Roofr by decompressing and recharging - we will see you in week 2!
- 1 Friday off per month (we call those our laundry days!)
- Company wide paid shutdown for the week between Christmas and New Years
- Flexible time off
- 80% employer paid benefits
- RRSP/401k match
- Generous Parental Leave policy
- We host 2 retreats per year and great team building activities
- Ample learning and development opportunities to continue growing your career
- Home office setup stipend
- Internet and phone allowance
- Remote first culture
- Weekly Friday paydays!