Product Manager, Monetization

Summary

Join Feeld, a remote-first company revolutionizing the dating and sexuality landscape, as their Product Manager, Monetization. You will be responsible for developing and executing monetization strategies for Feeld's offerings, including subscriptions and in-app purchases. This role requires extensive experience in product management, particularly in monetization within consumer tech or app-based businesses. You will collaborate with various teams to optimize pricing, maximize revenue, and ensure a positive user experience. Feeld offers a competitive salary, flexible working hours, unlimited paid time off, a remote work environment, and various other benefits to support employee well-being. The ideal candidate possesses a strong understanding of pricing strategies, subscription models, and data-driven decision-making.

Requirements

• Have 5+ years of Product Management experience, ideally in a growth or monetisation-focused role in a consumer tech or app-based business
• Have a strong understanding of pricing strategies, subscription models, consumables, in-app purchases, and packaging
• Have experience in optimising monetisation through data-driven strategies
• Have experience with mobile app monetization, knowledge of subscription billing platforms and familiarity with the app store ecosystems (App Store, Google Play) and commission structures
• Have the ability to balance business goals with the customer experience and a strong understanding of user behavior and how it influences pricing and purchasing decisions
• Have experience planning and executing pricing experiments and A/B tests to understand customer willingness to pay, optimal price points, and feature adoption rates using data insights to inform decisions

Responsibilities

• Identify and implement strategies to increase revenue through in-app purchases, premium features, tiered pricing models, and subscription packages
• Work closely with the product and design teams to define how new and existing features should be packaged and offered to maximize monetization while maintaining a great user experience
• Monitor market trends, competitor pricing strategies, and emerging monetization models alongside our User Research Team. Use this information to refine and evolve the pricing and packaging strategies

Preferred Qualifications

• Have Product Management experience with a mobile app that offers Subscription services
• Have owned and tracked key business metrics related to pricing, subscriptions, and monetization, including revenue growth, churn, ARPU, LTV, and conversion rates

Benefits

• Flexible working hours
• Unlimited paid time off
• A fully remote working situation
• GBP £3k equipment and home office budget
• Learning & development budget
• On demand therapy sessions and mental health support via Spill
• In-person meet ups
• A compensation system that is transparent, honest, and equitable
• A Baseline Freedom Salary of £60,000 GBP per year