Senior Product Designer - Growth

Summary

Join Paired, the leading couples app, as a Senior Product Designer and lead the design process for features boosting subscription growth and organic/paid acquisition. Collaborate with product managers, engineers, and researchers to define and execute design strategies balancing user delight and business impact. Design intuitive referral flows, optimize the web-to-app funnel, and enhance the Paired Premium experience. Develop prototypes, conduct iterative design cycles, and deliver high-fidelity UI for mobile and web. Communicate design rationale, support Paired's Design System, and mentor other designers. This role requires extensive experience in product design for mobile and web, particularly subscription-based products, and a strong portfolio showcasing growth-centric work.

Requirements

• Extensive experience in product design for mobile applications and web with a focus on subscription-based products
• Professional background in supporting the growth and scaling phase of at least one Tech company, ideally within industries such as femtech, self-improvement, education, health & fitness, and related fields
• Strong portfolio showcasing case studies that demonstrate great product thinking, user experience, interaction, and visual design skills, a clear process and results
• Proven ability to work on very broadly defined, loose concepts, as well as narrowly defined, tactical features
• Deep knowledge of best practices for information architecture, navigation, UX, and UI and responsive design
• Experience working in fast-paced, cross-functional product teams, with the ability to quickly adapt and respond to change
• Proactive self-starter who brings original ideas and fresh approaches to design challenges
• Proficiency in design and prototyping tools (we use Figma predominantly) with a healthy interest in learning new tools
• Good understanding of Design Systems and A11Y, to ensure consistency, scalability, and inclusivity
• Ability to use data and user research to understand user needs, and gather insights to justify and support design decisions
• Must reside in the UK or Spain and have the legal right to work there (we are unable to provide visa sponsorship)
• Must share a portfolio, see our hints below

Responsibilities

• Lead the end-to-end design process for innovative acquisition and monetisation strategies from concept to launch
• Partner with Product Managers and Researchers to uncover the biggest opportunities for new and existing users via research and analytics
• Design intuitive referral flows and viral features that encourage users to invite friends, boosting organic growth
• Optimize and innovate on the web-to-app funnel, ensuring seamless onboarding and subscription experiences across platforms
• Better connect users with the value of Paired Premium by experimenting with the Free / Premium split, plans, pricing, and discounts
• Balance creative, user-centered design with growth metrics, finding high-impact solutions that move key KPIs
• Develop rapid prototypes and conduct iterative design cycles to refine new concepts
• Deliver pixel-perfect, high-fidelity UI for mobile and web, aligned with Paired’s visual language and accessibility standards
• Communicate design rationale and efficiently steer explorations of multiple solutions to problems
• Support Paired's Design System by promoting and reviewing major changes, and introducing new solutions
• Drive outcomes for our users and Paired through design, focusing on impact rather than just visual output
• Mentor other designers by giving constructive feedback to influence and strengthen peers’ decision-making skills and quality of work

Preferred Qualifications

• Showcase Growth-centric work highlighting measurable business impact (subscription increases, viral growth, funnel conversion rates)
• Tell the story behind the design – include case studies with problem statements, your design process, and how your work drove results
• Demonstrate user-centric design thinking that aligns with growth goals – show how research and user insights shaped your decisions
• Highlight how you measured the success of your designs – include metrics and feedback that demonstrate how your solutions performed
• Show versatility with your visual skills – share examples of delightful, custom interfaces that break from conventional patterns to meet unique design challenges
• Well-structured, engaging portfolio presentation that makes your work easy to explore and understand

Benefits

• Yearly salary of £80K-£85K (UK) / €80K-€86K (Spain)
• Significant stock options
• 25 days annual leave (+public holidays)
• Fully remote within Spain or the UK, with optional access to our London office or a subsidised co-working space
• Yearly learning budget of £1,000 / €1,150
• Three annual in-person events across Europe: two focused coworking weeks and one team-building retreat
• Three months paid maternity leave, one month paid paternity leave inclusive same-sex and adoptive parents
• Comprehensive health insurance