Product Owner

Summary

Join Rush Street Interactive, a leader in online casino and sports betting, as a Product Owner to lead our Gamification efforts. You will be responsible for crafting engaging player experiences, driving innovation through reward-driven features, and working with cross-functional teams to execute a gamification roadmap. Leverage player insights and data analytics to design compelling reward structures and progression systems. Prioritize backlog items based on business impact and player value. Collaborate with UX/UI teams for seamless integration of gamification features. Conduct competitive analysis and A/B testing to optimize mechanics. Champion gamification's role in driving engagement while ensuring compliance and responsible gaming. This role requires a proactive problem-solver passionate about player engagement and thriving in fast-paced environments.

Requirements

• Bachelor’s degree in engineering, marketing, design or a related field
• 5+ years in product management, game design, or a related field, with at least 2 years focused on gamification or player engagement mechanics
• Proven experience in gamification, engagement mechanics, loyalty programs, or behavioral design - ideally in the online casino, sportsbook, or gaming space
• Strong understanding of game design principles, progression systems, reward structures, and player psychology
• Data-driven mindset with experience leveraging analytics tools to evaluate feature performance and optimize engagement
• Ability to work in agile product development environments, with a track record of shipping impactful features
• Excellent communication and stakeholder management skills, able to translate vision into execution with both technical and non-technical teams
• Passion for online gaming, user experience, and creating products that keep players coming back for more

Responsibilities

• Own and drive the Casino Gamification roadmap, defining features that enhance player engagement, retention, and monetization
• Work closely with designers, data analysts, engineers, and marketing teams to conceptualize and deliver high-impact gamification mechanics
• Leverage player insights, data analytics, and industry trends to design compelling reward structures, missions, challenges, and progression systems
• Prioritize backlog items based on business impact, player value, and feasibility, ensuring alignment with broader product and company goals
• Collaborate with UX/UI teams to deliver visually compelling and frictionless gamification features that seamlessly integrate into the casino and sportsbook experiences
• Conduct competitive analysis and A/B testing to optimize mechanics and drive continuous iteration
• Act as the internal champion for gamification, advocating for its role in driving engagement while balancing compliance and responsible gaming considerations
• Act as a key point of contact for leadership on engagement and retention strategies related to gamification
• Foster a culture of innovation, collaboration, and player-centric decision-making across your team

Benefits

• Comprehensive compensation
• Work-life balance initiatives
• Autonomy – we embrace personal freedom and responsibility
• Creativity – we are open to new ideas of how we can be better
• Growth – we want you to develop personally as well as professionally
• Top-notch professionals who are passionate about what they do
• People-oriented environment and supportive atmosphere