Programmatic Intern

Summary

Join our dynamic team as a Programmatic Intern and gain hands-on experience in monitoring and optimizing campaigns. You'll work closely with our team to analyze data, conduct audience research, and support various marketing initiatives.

Requirements

• Enthusiastic and eager to learn about digital/programmatic marketing
• Strong attention to detail and a data-driven mindset
• Ability to prioritize tasks and meet deadlines
• Clear and concise communication skills, with the ability to build relationships within the agency
• A curious and proactive mindset, always looking to grow and develop
• Problem-solving skills, with the ability to identify issues and propose solutions
• A team player who supports others and is eager to learn and progress

Responsibilities

• Assist in setting up, monitoring, and optimizing programmatic campaigns
• Analyze and interpret campaign performance data
• Conduct audience research and segmentation to enhance targeting strategies
• Collaborate with account managers and media planners to develop campaign strategies
• Monitor ad budgets and adjust bids to maximize performance
• Assist in creating reports and presentations on campaign performance for clients
• Learn and work with demand-side platforms (DSPs) like Google DV360, The Trade Desk, etc
• Support the team in troubleshooting and resolving technical issues related to campaigns
• Stay updated on programmatic trends and best practices