Public Relations Manager

Summary

Join CookUnity's Brand Marketing team as an experienced communications professional to lead high-impact media relations strategies. You will shape the public narrative around CookUnity, building brand visibility and driving growth. This role involves both internal and external communications, focusing on national public relations, media relations, crisis communication, and executive communication. You will develop and execute PR strategies, mine for compelling stories, and collaborate with internal and external partners. Success will be measured by effective PR initiatives that connect with stakeholders and support CookUnity's brand. The ideal candidate is a collaborative, detail-oriented project manager and creative storyteller with a proven track record.

Requirements

• 5+ years in public relations, communications or related field
• Experience at premium consumer and/or technology brands or startups
• Growth mindset and entrepreneurial spirit, operating with a bias for action and will to figure things out with minimal oversight
• Strategic thinker with proven success developing communications programs and initiatives
• Storyteller with outstanding communication skills, demonstrating clarity of thought, ability to influence, and adopting appropriate tone of voice
• Good judgement, a knack for diplomacy, experience with communications project management
• Confidence to engage and build consensus with multiple stakeholder and functional leaders at various levels
• Passionate about their craft and hungry to learn and develop in a hyper-growth environment

Responsibilities

• Lead proactive and reactive reputation management: crisis comms as needed, high profile hires/departures, shape high impact/urgent customer communications, etc
• Lead executive communications strategies: thought leadership content creation, speechwriting, comms related social support (LinkedIn), staffing at events/speaking engagements for top execs, etc
• Develop and nurture direct press relationships with top tier outlets, journalists, etc via regular cadence of press outreach, media events/dinners, etc
• Drive external business storytelling strategy around all M&A, fundraising, milestone, IPO, etc comms in leading business outlets
• Develop long-term earned reach strategy and translate into a PR roadmap/playbook for agency to increase velocity and quality of press
• Mine for stories both internally and externally (customers, chefs) and feed to the agency and/or direct press relationships, ensuring proper positioning and inclusion of critical and meaningfully differentiated details
• Support leadership in effectively communicating company strategy, values, principles, and key decisions/announcements to employees
• Support leading regular cadence of employee related communication forums such as Town Halls, In Person Week Events, critical employee Slack channels, etc
• Support comms strategy and execution related to semi-internal audiences unique to our business like Chef Town Halls

Preferred Qualifications

Experience in hospitality, retail or consumer packaged goods preferred

Benefits

• Health Insurance coverage
• 401k Plan
• 5- year Sabbatical: After 5 years with CookUnity, you get a 4-week paid sabbatical
• Family leave: 12 weeks for primary caregiver and 6 weeks for secondary caregiver, fully paid
• Compassionate Leave: 3-5 days each time the need arises
• A generous amount of CookUnity credits to enjoy our amazing meals, added to your account, monthly
• Wellness perks: access to a nutritional coach and fitness subsidies to build a healthy lifestyle
• Personalized Spanish coach
• Awesome opportunity to join a company that is looking to change how we eat and how chefs work!