πUnited States
Public Relations Manager
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Forbes Books
πRemote - Worldwide
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Summary
Join Advantage | The Authority Company as their PR Manager and secure editorial coverage for clients in local and national outlets. This remote, full-time role requires constant monitoring of trending news to identify opportunities for clients to be positioned as thought leaders. You will leverage established media relationships, develop client strategies, manage media lists, and analyze campaigns. The ideal candidate is a seasoned professional with a proven track record of managing campaigns independently and possesses excellent communication and problem-solving skills. Advantage offers a comprehensive benefits package, including generous PTO, medical, dental, and vision plans, a 401(k) plan, and additional benefits after 90 days.
Requirements
- Thrive in a fast-paced environment
- Have a proven track record of independently managing campaigns
- Possess executive presence (confident, articulate, capable of managing accounts with minimal oversight)
- Effectively engage with senior executives and navigate complex client interactions in high-stakes communications
- Bachelorβs degree (4-year college degree)
Responsibilities
- Secure editorial coverage for clients in both local and national outlets
- Constantly monitor trending news to identify opportunities for clients to be positioned as thought leaders
- Leverage established media relationships to proactively engage journalists
- Develop foundational strategies for each client, focusing on both proactive and reactive pitches to connect with the media
- Manage media and influencer lists
- Manage ongoing client communication and management
- Monitor and analyze campaigns to ensure they align with strategic objectives
- Conduct research on relevant conferences, awards, and events to recommend to clients
- Work closely with clients' internal marketing and communication teams
- Successfully execute and deliver all campaigns in alignment with the guidelines and timelines outlined in campaign contracts
- Lead the creative development, strategy, and management of 10-12 client campaigns, including establishing project timelines, maintaining content calendars, and overseeing all client update meetings
- Ensure full adherence to administrative systems for client accounts while effectively managing support staff and fostering strong relationships with both clients and journalists
Preferred Qualifications
- 5β7+ years of PR experience with a strong background in media relations (established media contacts required)
- Experience with PR software and media listening tools (e.g., Cision, Muck Rack, or Meltwater)
- Excellent writing and editing abilities (writing samples will be requested)
- Ability to manage multiple client accounts simultaneously, ideally within a PR agency setting
- Experience working with thought leaders; corporate brand experience a plus
- Strong customer relations skills
- Resourceful and proactive, with the ability to overcome obstacles independently
- Quick learner with the ability to gain industry- or client-specific knowledge efficiently
- Deep understanding of industry best practices
Benefits
- Generous Vacation/PTO policies
- Comprehensive Medical, Dental, and Vision plans, with eligibility starting on the first day of the month after 30 days of employment
- A 401(k) plan with company contributions
- Additional benefits available after 90 days of employment to support your well-being and career development
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