Remote Contractor
Newsela
πRemote - Argentina
Please let Newsela know you found this job on JobsCollider. Thanks! π
Job highlights
Summary
Join our team as a Contractor based out of Argentina for Mid-Level Marketing Operations Services. You will build and execute marketing programs in Marketo, create smart lists and segmentation, and troubleshoot campaigns.
Requirements
- At least 2+ years of experience with a Marketing Automation Platform (e.g. Marketo) and a CRM (e.g. Salesforce)
- Direct experience with B2B or Edtech SaaS demand generation and digital marketing campaigns
- Experience with multiple Marketing Automation Platforms (e.g. Marketo, Hubspot, Pardot) and email automation software (e.g. Iterable, Braze)
Responsibilities
- Build and execute marketing programs in our Marketing Automation Platform (currently Marketo) for email campaigns, events, nurture programs, webinars, and operational programs
- Create and maintain smart lists and segmentation to support automated nurture, ABM, and lead scoring initiatives
- Build and maintain lead management automation in Marketo (including scoring models, assignment/routing logic, and sync to Salesforce)
- Ensure marketing emails adhere to industry best practices/benchmarks, e.g. on deliverability, open rates, and mobile rendering
- Troubleshoot campaigns, email deliverability, lead scoring, and other kinds of automation
- Execute updates to landing pages and assets, in tools including Marketo, Splash, Vidyard, and others
- Provide support in analyzing the performance of all marketing activations, including analysis of website data
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Please let Newsela know you found this job on JobsCollider. Thanks! π