Email Lifecycle Associate

Summary

Join our client in promoting health and wellness through impactful email campaigns while gaining valuable experience in broader marketing strategies.

Requirements

• Experience: 1-3 years of experience in lifecycle marketing
• Technical Skills: Understanding of CRM software and HTML/CSS for email design
• Communication: Fluent English, with strong verbal and written skills

Responsibilities

• Support and execute lifecycle email marketing campaigns, including segmentation, personalization, and optimization for higher engagement and conversions
• Hands-on experience with tools such as Braze or similar platforms (preferred), with an understanding of HTML and CSS for email design
• Assist in creating email content, such as newsletters, announcements, and product updates (you will be trained on writing and designing content)
• Help manage CRM systems to ensure data accuracy and effective communication with customers
• Assist in A/B testing to determine the most effective strategies for improving engagement and conversions
• Learn and assist with growth marketing techniques, including email deliverability, privacy laws, and attribution
• Help with various marketing-related tasks such as reporting and analytics, maintaining marketing materials, and managing software tools

Benefits

Fully-Remote (Work from Home), 9 AM - 5 PM EST