Remote Field Marketing Manager

Summary

Join Restaurant365 as Field Marketing Manager and contribute to pipeline development and acceleration of prospective and existing customer accounts through marketing campaigns and programs aligning brand, demand, and customer advocacy with regional sales priorities.

Requirements

• Bachelor's degree in Marketing, Business, or related field; MBA is a plus
• 5+ years of progressive experience in field marketing, preferably in B2B SaaS environments
• Experience in the restaurant or hospitality industry
• Proven experience building and leading field marketing programs
• Strong understanding of the SaaS business model and customer journey
• Excellent project management skills with the ability to manage multiple initiatives simultaneously
• Data-driven mindset with experience in marketing analytics and ROI measurement
• Outstanding communication and presentation skills
• Proficiency with CRM systems (e.g., Salesforce) and marketing automation platforms
• Experience with account-based marketing strategies and execution

Responsibilities

• Define and implement a comprehensive field marketing strategy that encompasses various marketing tools, managing program execution, logistics, metrics, and budget effectively
• Partner with marketing, sales, and partner managers to devise growth strategies that enhance engagement within high-value accounts
• Develop a targeted field marketing plan focusing on 1:1, 1 and industry-specific programs—both virtual and in-person—to generate new business and expand existing account opportunities
• Collaborate with core marketing teams to identify target audiences, develop personas, craft messaging, and determine content needs and channels that drive engagement in financial services and insurance sectors
• Create and execute integrated marketing programs that leverage partnerships and utilize multi-channel promotion strategies—including digital, webinars, email nurtures, targeted field events, and third-party collaborations—to drive pipeline growth and account engagement
• Work closely with Marketing and Sales Operations to enhance the use of marketing tools and technologies such as 6sense, Sendoso, and Salesforce for maximum efficiency
• Identify and leverage emerging trends in SaaS field marketing to ensure Restaurant365 remains a leader in industry best practices
• Build, mentor, and lead a high-performing field marketing team, fostering a culture of collaboration and excellence
• Monitor key performance metrics to assess business impact, focusing on account pipeline growth, incremental consumption, product engagement, database accuracy, and overall account engagement

Benefits

• Comprehensive medical benefits, 100% paid for employee
• 401k + matching
• Equity Option Grant
• Unlimited PTO + Company holidays
• Wellness initiatives