Remote Marketing Analyst
Binance
Job highlights
Summary
Join Binance, the leading global blockchain ecosystem, as a Marketing Manager to drive brand awareness, engagement, and growth through data-driven campaigns and community-building strategies.
Requirements
- Bachelor’s degree in Marketing, Business Administration, or a related field
- Proven experience of at least 3 years in marketing, operations, or community relations, preferably in the cryptocurrency or tech industry
- Proven experience launching and managing community initiatives (e.g., building an online forum, launching an affiliate program, managing events, managing social media platforms)
- Strong understanding of cryptocurrency-related terminologies and trends
- Proven track record of managing successful marketing campaigns and community engagement initiatives
- Exceptional communication and interpersonal skills
- Ability to thrive in a fast-paced, result-oriented environment
- Strong ability to multitask and work quickly under tight daily deadlines
- Fluency in English and Spanish is required
Responsibilities
- Plan, execute, and optimize marketing campaigns across various channels to drive brand awareness, engagement, and growth
- Lead data-driven campaigns and product positioning rooted in deep customer and market understanding across all marketing channels, including CRM, digital, social media, performance marketing, and affiliate marketing
- Identify and implement process improvements to enhance operational efficiency and effectiveness
- Foster and maintain strong relationships with the Binance community, partners, and stakeholders through regular communication and engagement activities
- Plan and implement community-building strategies via various local social channels and offline events to drive engagement and foster a sense of community among our users
- Collaborate closely with the ES Marketing Lead and other regional and global teams to ensure alignment and consistency in marketing strategies
Benefits
- Competitive salary
- Flexible working hours, remote-first, and casual work attire
Job description
Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange.
Our mission is to accelerate cryptocurrency adoption and increase the freedom of money.
If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.
*Please note that only English CVs will be reviewed.
Responsibilities:
- Plan, execute, and optimize marketing campaigns across various channels to drive brand awareness, engagement, and growth;
- Lead data-driven campaigns and product positioning rooted in deep customer and market understanding across all marketing channels, including CRM, digital, social media, performance marketing, and affiliate marketing;
- Identify and implement process improvements to enhance operational efficiency and effectiveness;
- Foster and maintain strong relationships with the Binance community, partners, and stakeholders through regular communication and engagement activities;
- Plan and implement community-building strategies via various local social channels and offline events to drive engagement and foster a sense of community among our users;
- Collaborate closely with the ES Marketing Lead and other regional and global teams to ensure alignment and consistency in marketing strategies.
Requirements:
- Bachelor’s degree in Marketing, Business Administration, or a related field;
- Proven experience of at least 3 years in marketing, operations, or community relations, preferably in the cryptocurrency or tech industry;
- Proven experience launching and managing community initiatives (e.g., building an online forum, launching an affiliate program, managing events, managing social media platforms);
- Strong understanding of cryptocurrency-related terminologies and trends;
- Proven track record of managing successful marketing campaigns and community engagement initiatives;
- Exceptional communication and interpersonal skills;
- Ability to thrive in a fast-paced, result-oriented environment;
- Strong ability to multitask and work quickly under tight daily deadlines;
- Fluency in English and Spanish is required.
Working at Binance
• Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities
• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless
• Tackle fast-paced, challenging and unique projects
• Work in a truly global organization, with international teams and a flat organizational structure
• Competitive salary and benefits
• Flexible working hours, remote-first, and casual work attire
Learn more about how Binancians embody the organization’s core values, creating a unified culture that enables collaboration, excellence, and growth.
Apply today to be a part of the Web3 revolution!
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.
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